Viceroy Appoints Pilar Rios Area DoSM for Its Mexico Resorts

. January 09, 2014

January 9, 2014 - Viceroy Hotel Group is pleased to announce the appointment of Pilar Rios as the Area Director of Sales and Marketing for its two luxury Mexico resorts, Viceroy Zihuatanejo and Viceroy Riviera Maya.

“Pilar comes to Viceroy with a consummate combination of experience and special skills, including an extensive sales and marketing background in Mexico with leading hotel companies,” said Scott Pusillo, Vice President of Sales & Revenue for Viceroy Hotel Group. “Her proven expertise in developing successful business strategies, managing team performance and product positioning will be critical to our success at both Viceroy Riviera Maya and Viceroy Zihuatanejo.”

Ms. Rios, who has more than 15 years of executive experience in the hospitality industry, came to Viceroy from Banyan Tree Hotels and Resorts where she was Area Director of Sales and Marketing for Mexico.

Previous she held senior management positions with Sol Melia Hotels and Resorts including serving as: Senior Director of Business Development, responsible for positioning the company's three premium brands of Paradisus Resorts, Gran Melia, and ME by Melia; Director of Sales and Promotions, responsible for the company's leisure sales team in North America, and Director of Sales and Marketing, Melia San Lucas Hotel, Cabo San Lucas, Mexico (now ME Cabo).

Viceroy Riviera Maya is an exclusive all-villa hideaway where guests experience true relaxation, gracious villa living, exquisite dining, personalized pampering, healing spa treatments and much more in a stunning ambiance combining lush jungle with a sugary-white-sand beach lapped by the warm turquoise waters of the Caribbean. Offering luxury, privacy and generous indoor and outdoor living space, the The 41 villas feature a private terrace with a plunge pool, plush 500-thread-count linens, oversize shower plus a private outdoor shower, dual sinks, spacious closets, Nespresso coffee maker, Bose radio with iPod dock, HDTV and DVD player. Refined Mexican cuisine accented with international influences is served at La Marea, while Mexican-Mediterranean dishes are prepared on wood-burning grills at the seaside Coral Grill. Guests enjoy a palm-ringed lagoon pool, fitness center, day beds at the beach, and a pier for massages, romantic dinners and convenient pick up by boat for snorkeling, diving and other excursions. The resort is located 35 minutes from Cancun International Airport, and three miles from the restaurants, boutiques and nightlife of popular Playa del Carmen. For more information and reservations: 800-578-0281 or [email protected].

An idyllic enclave on Mexico's Pacific coast, Viceroy Zihuatanejo is nestled on one of the country's most beautiful and pristine beaches, Playa La Ropa, on tranquil Zihuatanejo Bay. The enchanting two-story adobe-inspired casitas, housing 46 luxurious suites and guestrooms, are tucked in gentle hills above the picturesque fishing village of Zihuatanejo. The garden landscape is rich with coconut trees, rainbow-hued bougainvillea and vibrant hibiscus. The resort's exquisite white-sand beach stretches for 600 feet along a gorgeous coastline. Two gourmet restaurants - La Villa, featuring Pacific-Mexican cuisine prepared with the freshest locally caught seafood, and La Marea, serving Mediterranean and Mexican fare - are complemented by the friendly sanctuary of the Coral Bar offering ceviche tastings and the mixologists' special concoctions. Guests enjoy massages and treatments at an intimate spa in a lush tropical setting, fitness center, yoga program and activities, from water sports to cooking classes. Ixtapa-Zihuatanejo International Airport is a 15-minute drive.(www.viceroyzihuatanejo.com) For information and reservations: toll-free 866-905-9560 or [email protected]

About Viceroy Hotel Group

Viceroy Hotel Group delivers one-of-a-kind lifestyle experiences that bring together provocative design and intuitive service in sought-after locations. Signature brand amenities and services created for the diverse business and leisure guests include dynamic dining venues featuring world-class culinary talents and destination spas specializing in health, fitness and beauty. Current properties include hotels and resorts in Abu Dhabi, Anguilla, Beverly Hills, Maldives, Miami, New York, Palm Springs, Riviera Maya, San Francisco, Santa Monica, Snowmass, St. Lucia and Zihuatanejo with forthcoming openings in Istanbul and Bodrum, Turkey.

Media Contact:
Marian Gerlich / Ed Placidi
P&G Communications * Los Angeles
818-786-8687, [email protected], [email protected]
www.p-gcommunications.com

Business Contact:

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