Hotel Equities Names Bob Keating to Director of Business Development
ATLANTA, GA - (November 19, 2013 - Atlanta-based Hotel Equities (HE)recently named Bob Keating to the position of Director of Business Development.
As a member of the firm's development team, Mr. Keating works directly with hotel owners who are looking for the best third-party partners to manage their existing hotels, new builds and portfolios.
“An innovative and highly-accomplished top management executive, Bob brings a wealth of industry experience to his new post,” said Joe Reardon, HE Vice President of Business Development. “Bob is a real partner and relationship leader for our clients. He has high integrity and the ability to see things from two perspectives, the owner/management company and the brand view. His experience on the Marriott International franchising side of the business is invaluable to our development team and our owners.”
With more than 30 years of hospitality experience, Mr. Keating spent most of his career with Marriott International, Inc. Most recently he served as Vice President of Franchising where he led account management activities, increased Fairfield Inn franchise Overall Satisfaction significantly, grew their hotel development pipeline and worked directly with owners to ensure the best opening and operations of their hotel assets.
“I am excited about this opportunity to be affiliated with the talented and professional team at Hotel Equities,” said Mr. Keating. “I have admired Fred Cerrone and Hotel Equities for many years and am thrilled to be working with him and the tremendous team he has assembled. Our ability to grow is limitless due to the resources and reputation of Hotel Equities. I'm honored to be a part of this organization.”
After Mr. Keating began his career as Sales Manager with the Boston Marriott Copley Place, Marriott tapped him for a series of progressively important national sales positions before naming him a General Manager. He served as GM of two Residence Inn hotels and then moved up to Lead General Manager at the Residence Inn St. Louis, Missouri.
In 2000, Marriott named Mr. Keating Manager of Franchising, Openings, and Acquisitions & Divestitures at the corporate headquarters in Washington. He served in that post for three years before his promotion to Vice President, Fairfield Inn/Fairfield Inn & Suites Franchising.
Mr. Keating holds a B.S.B.A. degree in Marketing from the University of Florida. He lives in Venice, Florida.
Marriott International, Inc. (NASDAQ: MAR) is a global leading lodging company based in Bethesda,Maryland, USA, with more than 4,200 properties in 80 countries and territories. Marriott International reported revenues of nearly $14 billion in fiscal year 2014. The company operates and franchises hotels and licenses vacation ownership resorts under 19 brands, including: The Ritz-Carlton®, BVlgari®, EDITION®, JW Marriott®, Autograph Collection® Hotels, Renaissance® Hotels, Marriott Hotels®, Delta Hotels and Resorts®, Marriott Executive Apartments®, Marriott Vacation Club®, Gaylord Hotels®, AC Hotels by Marriott®, Courtyard®, Residence Inn®, SpringHill Suites®, Fairfield Inn & Suites®, TownePlace Suites®, Protea Hotels® and MoxyHotels®. Marriott has been consistently recognized as a top employer and for its superior business ethics. The company also manages the award-winning guest loyalty program, Marriott Rewards® and The Ritz-Carlton Rewards® program, which together surpass 50 million members. For more information or reservations, please visit our website at 
