Loyalty 360's Mark Johnson Joins HotelExecutive.com as Contributing Editor to the Hotel Business Review

. February 09, 2010


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Mr. Mark Johnson

SAN FRANCISCO, CA, February 9, 2010. HotelExecutive.com, the leading online hotel industry business resource is pleased to announce that hotel loyalty expert Mark Johnson has joined the journal as a contributing editor to the publication's primary business journal, the Hotel Business Review. (online at http://www.hotelexecutive.com/business_review ).

Mr. Johnson is CEO of Loyalty 360 and a recognized thought leader in customer and employee loyalty and engagement issues. Loyalty 360 ( www.loyalty360.org ) is the only organization that addresses the full spectrum of both customer and employee loyalty issues. An unbiased, market driven clearinghouse and think-tank for loyalty and engagement ideas, insights, and responses, Loyalty 360 is the source business leaders trust for industry metrics, market driven research, actionable case studies, and networking opportunities.

Prior to founding Loyalty 360, Johnson designed and administered loyalty, CRM and data-driven marketing communications for industry leaders such as Fifth Third Bank, Stored Value Systems and Size Technologies. A sought-after speaker and writer, Johnson is frequently called upon by media worldwide to share his expert insights into customer and employee loyalty issues.

Johnson holds an undergraduate degree in from Miami University, an M.B.A. from the University of Cincinnati, and is currently pursuing a second M.B.A. in statistics from Xavier University.

"I look forward to serving as a contributing editor to the Hotel Business Review", Johnson said, "and I trust that with its voice of the customer perspective, insights, and best-practices, Loyalty 360 will add a new resource to the valuable and timely industry information that the online business journal provides.”

“We are delighted that Mark will be providing valuable information on best practices relating to customer and employee loyalty issues to Hotel Business Review readers." said Benedict Cummins, CEO and Founder of HotelExecutive.com, the publisher of the Hotel Business Review. "Loyalty 360 is at the forefront of the issues facing today's hotel marketing and HR professionals. We are excited to connect Mark with our readers through the Hotel Business Review", he concluded.

About Loyalty 360

Loyalty 360 - The Loyalty Marketer's Association ( www.loyalty360.org ) is the only organization that addresses the full spectrum of both customer and employee loyalty issues. An unbiased, market driven clearinghouse and think-tank for loyalty and engagement opportunities, insights, and responses, Loyalty 360 is the source business leaders trust for industry metrics, market driven research, actionable case studies, and networking opportunities.

Loyalty 360's monthly Loyalty Management is a “voice of the customer” focused publication designed to share the expert insights, concepts, and trends readers need to create and maintain stronger ties with their customers and employees. Loyalty 360's annual Loyalty Expo offers a unique forum for attendees to gain best-practice vision and resources aimed at helping them maximize their customer, employee, channel partner, and client relationships.

About the Hotel Business Review

For nearly 14 years, the Hotel Business Review online journal has provided white papers on best practices in hotel management and operations, authored by industry leaders. With a dedicated board of more than 150 contributing editors - some of the most recognizable names in hotels - the Hotel Business Review maintains a progressive flow of exclusive content every week, so that owners, operators, senior executives, investors and developers can stay informed on the constant changes in the hotel industry. To subscribe click on http://www.hotelexecutive.com/subscribe

About HotelExecutive.com

HotelExecutive.com is a business resource for hotel owners and operators and provides two signature services, the Hotel Business Review weekly journal, and the Hotel Newswire daily news distribution. Hotelexecutive.com serves as a connection point for senior level executives. For additional information visit HotelExecutive's website at http://www.hotelexecutive.com

Contact:

Dan French
HotelExecutive.com
800-626-1057
http://www.HotelExecutive.com

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