Carlson Rezidor Hotel Group Announces Partnership with Google
January 2, 2014 - Carlson Rezidor Hotel Group, one of the world's largest and most dynamic hotel groups today announced a partnership with Google to launch pilot programs for their full portfolio of travel applications, including Google Hotel Finder, Google Business Photos, Google Wallet, Google Indoor Maps, and Google Mobile Click-to-Call. Carlson Rezidor, whose brands include Radisson Blu®, Radisson®, Park Plaza®, Park Inn® by Radisson, and Country Inns & Suites By CarlsonSM, is the only hotel group, as of December, to currently offer or to pilot test all of the Google technologies at once. As a result, Carlson Rezidor is leading the industry's efforts to enhance the guest experience while increasing efficiency and boosting productivity through e-commerce innovation.
"As one of the world's largest hotel groups, we are constantly looking for ways to innovate and improve the guest experience," said Thorsten Kirschke, president, Americas, Carlson Rezidor Hotel Group. "We are thrilled at the opportunity to leverage the newest Google applications available to the travel industry that allow guests to easily search for and compare hotels; view the hotel virtually before booking; and streamline the payment procedure."
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