Apple Leisure Group Strengthens Executive Team as Part of Growth Plan
May 14, 2013 - Apple Leisure Group (ALG) took another step in its strategic growth, enhancing its leadership team with the appointment of Javier Coll as Executive Vice President and Chief Strategy Officer. Coll will drive ALG's plan to expand each of its core competency areas - hotel management, marketing and sales; destination management; and tour operations - through an aggressive acquisition, development and partnership strategy.
“Javier Coll will play an integral role in defining the future of Apple Leisure Group. He brings valuable expertise and shares a deep understanding of our mission,” said Alex Zozaya, CEO, Apple Leisure Group. “ALG is positioned to actively pursue new opportunities in the U.S., Caribbean, Latin America and South America markets, and Javier will leverage his extensive relationships to elevate Apple Leisure Group's profile.”
Coll, who has more than 25 years of operations and finance experience in the international hospitality industry, previously served as AMResorts' Chief Operating Officer and more recently as Chief Financial Officer. In these positions, he was responsible for the financial strategy which supported AMResorts' rapid growth. Within 11 years, the company grew from one hotel to six resort brands, 32 properties and more than 11,000 suites.
Zozaya added, “Apple Leisure Group is always looking to broaden the scope of its network. Evaluating new management opportunities, resort destinations and distribution channels is essential to achieving that goal. In addition to building these continued growth avenues, Javier will also be charged with indentifying untapped sources of revenue to diversify ALG's offerings for both hotel developers and consumers.”
Coll commented, “Apple Leisure Group offers tremendous advantages for hotel owners and developers as one of the only vertically integrated travel companies in the U.S. Our proven track record to deliver profits and actively pursue opportunities is what separates ALG from its competition, and what makes the company a top choice for existing and new developers.”
To learn more or discuss future development, destination management and distribution opportunities with Apple Leisure Group, please contact [email protected].
About Apple Leisure Group
Apple Leisure Group holds a unique niche in the U.S. travel industry as not only one of the largest wholesale vacation providers from US to Latinamerica and the Caribbean, but also one with a vertically integrated business model. The Group is comprised of Apple Vacations, one of the largest vacation wholesale companies in the U.S. market ,AMResorts, which provide sales, marketing and brand management services to six luxury resort brands; Amstar DMC, a destination management company; and the Unlimited Vacation Club, an elite recognition and benefits program for selective travelers who expect the very best in a vacation experience.
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