Lodging Interactive Launches Travel 2.0 Marketing Services for Hotels
HotelSocialBlogs.com
SEPTEMBER 3, 2008. Lodging Interactive, a leading interactive marketing agency servicing the hospitality industry, today announced the roll out of its Travel 2.0 Marketing Services for Hotels, HotelSocialBlogs.com. Through HotelSocialBlogs.com hotels can leverage Travel 2.0 technologies to maximize their online reach through conversational marketing opportunities on major social media websites such as Facebook, MySpace, Squidoo, Twitter and many others.
'Research indicates there are over 72 million registered users who interact on social media websites at least once a month. And, 89% of US online buyers read customer reviews before they make a purchase,' said DJ Vallauri, Lodging Interactive's Founder and President. 'Social media websites are a viable distribution and marketing opportunity for hotels that will continue to grow. Our HotelSocialBlogs.com Travel 2.0 Marketing Services seeks to exploit this opportunity in a manner that makes it easy for a hotel to 'join in the conversation'.
HotelSocialBlogs.com is a turn-key marketing service which leverages Travel 2.0 technologies to extend a hotel's online branding, marketing and communication strategies. HotelSocialBlogs.com combines blogging, RSS feed syndication, Twittering and email harvesting with hotel profiles on Facebook, MySpace, Flickr, Twitter, Photobucket, Squidoo, Wikipedia and others.
'While it is important that you monitor social media websites to stay informed about guest experiences and opinions, it is equally important to join the conversation and to present your hotel to potential guests in a social environment,' added Mr. Vallauri.
HotelSocialBlogs.com provides RSS feed syndication which 'pushes out' hotel specials, promotions and announcements to subscribers. In addition, HotelSocialBlogs.com is fully integrated with the major social media websites via Travel 2.0 custom widgets and badges. The result is fast and cost-effective distribution of a hotel's marketing communications to millions of potential social media members.
Marriott International, Inc. (NASDAQ: MAR) is a global leading lodging company based in Bethesda,Maryland, USA, with more than 4,200 properties in 80 countries and territories. Marriott International reported revenues of nearly $14 billion in fiscal year 2014. The company operates and franchises hotels and licenses vacation ownership resorts under 19 brands, including: The Ritz-Carlton®, BVlgari®, EDITION®, JW Marriott®, Autograph Collection® Hotels, Renaissance® Hotels, Marriott Hotels®, Delta Hotels and Resorts®, Marriott Executive Apartments®, Marriott Vacation Club®, Gaylord Hotels®, AC Hotels by Marriott®, Courtyard®, Residence Inn®, SpringHill Suites®, Fairfield Inn & Suites®, TownePlace Suites®, Protea Hotels® and MoxyHotels®. Marriott has been consistently recognized as a top employer and for its superior business ethics. The company also manages the award-winning guest loyalty program, Marriott Rewards® and The Ritz-Carlton Rewards® program, which together surpass 50 million members. For more information or reservations, please visit our website at 
