STAA Connects Travelers with Specialty Travel Agents

Travel Experiences Worldwide

. October 14, 2008

AUGUST 17, 2007. The Specialty Travel Agents Association (STAA), of Fenton, Michigan announces the launch of their new website and is poised to accept new members. Membership is available to agents, Convention and Visitors Bureaus and Destination Management Organizations, as well as travel industry suppliers. STAA offers an industry-wide resource to connect travelers with travel agents who specialize in a specific destinations or niche markets of travel worldwide.

By making a commitment to specialty travel, STAA offers all travel agents the opportunity to take advantage of this professional organization. This inclusive view for membership for the first time, now places all the options for specialized travel in one easily searchable place on the Internet for consumers to utilize.

STAA's website is a connection resource linking specialty travel agents with travelers and ultimately their desired destinations. STAA's website is a professional and sophisticated approach to facilitate the connections between people and places.

STAA is a premier resource for promoting, educating and expanding the business of specialty travel agents through active marketing and advertising. By putting all specialty agents members under the umbrella of STAA's marketing efforts, the goal of connecting travelers with the right specialist is accomplished and the rewards are shared by the travelers, the agents and industry service providers.

ABOUT STAA: The Specialty Travel Agents Association began operation in January of 2007 to offer a professional environment and resource for travel agents and travelers to learn about each other. Founder, Sandy McDowell recognizes that specializing is a definite asset and a growing segment in the travel industry. She has turned her own specialization into a thriving business selling France and European travel. McDowell has now founded the first association specifically serving specialty agents, STAA. "Travel specialists can easily enhance a traveler's experience. The problem has been connecting these agents with travelers who can utilize their expertise in specific destinations or niche markets. Creating consumer awareness is the key to assisting these agents make essential connections with prospective travelers."

STAA's staff will be at Thetradeshow in Las Vegas, NV September 9-11, 2007 and the Home Based Agent Show in Atlantic City October 29 -31, 2007, educating travel agents and welcoming them into the organization with introductory membership pricing; making this connection an affordable and efficient way to market their expertise. "Get Connected with STAA"

For additional information on joining STAA, or for an interview and further information contact Public Relations Director, Joanne Sanborn at [email protected], 810.629.2386 or visit www.specialtytravelagents.com.

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