{HBR_LEAD_468x60.media}

Business & Finance

Margaritaville Hollywood Beach Resort to Celebrate Second Anniversary with Fins up Music Festival, November 17-19

Weekend Celebration Will Feature Live Entertainment, Culinary Demonstrations, Food & Beverage Promotions, Retail Sale and More

HOLLYWOOD, FL. November 2, 2017 – Margaritaville Hollywood Beach Resort, located on the legendary Hollywood Beach Broadwalk in South Florida, invites guests and locals to join together in celebrating its second anniversary with a weekend-long Fins Up Music Festival. From Friday, November 17 through Sunday, November 19, the 349-room destination resort and entertainment complex will host a series of performers featuring a blend of genres, including country, Top 40, reggae and rock, as well as introduce special promotions in its bars, restaurants, spa and retail shops.

“This resort was designed around the concept of live entertainment and the chance to escape the everyday,” said Cate Farmer, Margaritaville Hollywood Beach Resort’s general manager. “For our second anniversary, we want attendees to do just that, which is why we’re excited to offer non-stop fun, entertainment, and more, allowing visitors to get lost in Destination Paradise.”

Highlights of the anniversary weekend include:

Dine

· JWB Prime Steak and Seafood – A three-course anniversary dinner menu, priced at $79 per person, including a Surf & Turf entrée with the spear-caught fish of the day and American-style Kobe Beef with a complimentary glass of sparkling wine. (Friday – Sunday)

· Margaritaville Restaurant, LandShark Bar & Grill, and 5 o’Clock Somewhere Bar & Grill – $5 “Anniversarita” served during live entertainment (Friday – Sunday)

· LandShark Bar & Grill – Two new menu items will make their debut this weekend – a poke bowl and a stir fry bowl (Friday – Sunday)

· Margaritaville Coffee Shop ‘Happy Hour’ – $1 small hot or iced coffees from 3 pm – 6 pm (Saturday)

· Margarita-Making Demonstration – At the ‘Live Life Like a Song’ retail store, a mixologist will showcase how to make a signature Margaritaville margarita from 2 pm – 4 pm (Saturday)

· Ceviche Culinary Station – A culinary station in the lobby from 3 pm – 5 pm, featuring JWB Prime Steak and Seafood’s award-winning Paradise Ceviche (Friday)

· Lone Palm Beach Bar and LandShark Pool – $35 Who’s to Blame®Margarita pitchers all day (Saturday – Sunday)

· Lone Palm Hangover Bar – A new offering, the Lone Palm Hangover Bar will be introduced this weekend, with $8 Bloody Marys from 10 am – 1 pm (Saturday-Sunday)

· $1,977 Ruby Margarita – Celebrating the 1977 debut of Jimmy Buffett’s hit song “Margaritaville,” a $1,977 Ruby Margarita will be available exclusively at JWB Prime Steak and Seafood this weekend (Friday – Sunday)

Entertainment

Friday, November 17

· 4:30 pm – 8:30 pm (5 o’Clock Somewhere Bar & Grill) – Curbstone will kick-off the weekend and get everyone in a Margaritaville state of mind with Jimmy Buffett classics and rock tunes

· 7 pm – 9 pm (Hollywood Beach Bandshell) – Peruvian-born and Miami-raised Tony Succar, who performs at the resort the first Thursday of every month during Havana Nights, will turn up the heat with “Unity: The Latin Tribute to Michael Jackson,” a special concert of Latin-infused iconic songs

· 9 pm – 12 am (LandShark Pool) – Y100 Miami’s DJ GQ will be spinning poolside

· 10 pm – 1 am (Margaritaville Restaurant) – Hyryze Band will perform Top 40, R&B and Reggae tunes

Saturday, November 18

· 12 pm – 4 pm (LandShark Bar & Grill) – DJ Blix will start off the Saturday celebration

· Hollywood Beach Bandshell concert series will feature:

o 4 pm – 5 pm – Top country artist, Ricky Valido & The Hialeah Hillbillies

o 5:30 pm – 6:30 pm – Bushwood, a funky reggae rock band

o 7 pm – 8 pm – Rock powerhouse, Havoc 305

o 8:30 pm – 10 pm – Khemistry, playing Top 40 hits

· 10 pm – 1 am (LandShark Bar & Grill) – DJ GQ will keep the party going late into the night

· 10 pm – 1 am (Margaritaville Restaurant) – Deep Fried Funk will play Top 40 and dance classics

Sunday, November 19

· 12 pm – 4 pm (LandShark Bar & Grill) – DJ Blix will start off the Sunday celebration

· 4 pm – 10 pm (5 o’Clock Somewhere Bar & Grill) – Visions Band will headline “Sunsplash Reggae Sunday” featuring a Caribbean-themed BBQ for $19.99 per person

· 7 pm – 9 pm (Hollywood Beach Bandshell) – Jason K & the Signal Fire will perform alternative, new and classic rock

· 9 pm – 12 am (Margaritaville Restaurant) – Steeltown Religion will close off the anniversary weekend with country and rock

Shop, Play and Stay

During the anniversary weekend, guests and locals can sip and shop with complimentary champagne (Saturday from 5 pm – 7 pm) and mimosas (Sunday from 10am – 12pm) in the ‘Live Life Like a Song’ retail store, including 20 percent off any full price item. In addition, Margaritaville Surf Shop, located next to the resort’s FlowRider® and LandShark Bar & Grill, will be offering 20 percent off all full-price merchandise throughout the weekend.

Looking for the ultimate in relaxation? St. Somewhere Spa will be offering two 50-minute spa treatments each specially priced at $99* during the anniversary weekend – a Sun Soother Facial and a “Massagerita,” which uses hand-carved salt stones from the Himalayan Mountains and lime essential oils.

For those wishing to stay and play all weekend, the resort is offering a special “Growing Older, but NOT Up!” anniversary package. Valid for a minimum two-night stay, the package includes two welcome Anniversaritas (specialty margaritas), a $50 daily resort credit and valet parking. Guests who book the package will receive a bonus – a secret discount code for their next booking.** Package rates start at $269 per night. Offer is valid for stays now through December 20, 2017.

For reservations or more information, please visit https://www.margaritavillehollywoodbeachresort.com/the-resort/rooms-suites/specials/anniversary_package/ or call (844)-562-5625. Follow Margaritaville Hollywood Beach Resort on Facebook at https://www.facebook.com/MargaritavilleHollywoodBeachResort/ and on Twitter and Instagram @Mville_HBR.

About Margaritaville Hollywood Beach Resort

The AAA Four Diamond-rated Margaritaville Hollywood Beach Resort is a 17-story, 349-room destination resort and entertainment complex offering an authentic, “no worries” tropical vibe inspired by the lyrics and lifestyle of singer, songwriter and best-selling author Jimmy Buffett. Designed to offer an extensive array of amenities combined with a high degree of hospitality, service and attention to detail, this oceanfront resort is located just minutes from the Fort Lauderdale-Hollywood International Airport and Port Everglades on the famed Broadwalk in Hollywood, Florida. The perfect setting for guests to escape the everyday and just chill, the resort features multiple diverse restaurant concepts, a full-service spa with eleven treatment rooms, a state-of-the-art oceanfront fitness center, an array of shopping outlets, 30,000 square-feet of flexible function space, an extensive on-site water recreation area with multiple pools, FlowRider® Double and three live entertainment venues. Margaritaville Hollywood Beach Resort is professionally co-managed by Coral Hospitality and Margaritaville. Margaritaville Hollywood Beach Resort is a part of Margaritaville's growing collection of hotels and resorts. Today, the global lifestyle brand features ten destination resorts/hotels across the Southeast United States and Caribbean and 23 additional locations in active development. *Pricing for the spa specials does not include tax and service charge, which is based on the retail value of both treatments. **Offer subject to availability, blackout dates, and other restrictions may apply.

Media Contact:
Hemsworth Communications
MVResortPR@HemsworthCommunications.com
954-716-7614 or

Coming Up In The December Online Hotel Business Review




{300x250.media}
Feature Focus
Hotel Law: Issues & Events
There is not a single area of a hotel’s operation that isn’t touched by some aspect of the law. Hotels and management companies employ an army of lawyers to advise and, if necessary, litigate issues which arise in the course of conducting their business. These lawyers typically specialize in specific areas of the law – real estate, construction, development, leasing, liability, franchising, food & beverage, human resources, environmental, insurance, taxes and more. In addition, issues and events can occur within the industry that have a major impact on the whole, and can spur further legal activity. One event which is certain to cause repercussions is Marriott International’s acquisition of Starwood Hotels and Resorts Worldwide. This newly combined company is now the largest hotel company in the world, encompassing 30 hotel brands, 5,500 hotels under management, and 1.1 million hotel rooms worldwide. In the hospitality industry, scale is particularly important – the most profitable companies are those with the most rooms in the most locations. As a result, this mega- transaction is likely to provoke an increase in Mergers & Acquisitions industry-wide. Many experts believe other larger hotel companies will now join forces with smaller operators to avoid being outpaced in the market. Companies that had not previously considered consolidation are now more likely to do so. Another legal issue facing the industry is the regulation of alternative lodging companies such as Airbnb and other firms that offer private, short-term rentals. Cities like San Francisco, Los Angeles and Santa Monica are at the forefront of efforts to legalize and control short-term rentals. However, those cities are finding it’s much easier to adopt regulations on short-term rentals than it is to actually enforce them. The December issue of Hotel Business Review will examine these and other critical issues pertaining to hotel law and how some companies are adapting to them.