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Sage Hospitality Announces New Senior Management Team for Embassy Suites by Hilton & Hilton Garden Inn Opening This Fall in Boulder

DENVER, CO. August 22, 2017 - Denver based, Sage Hospitality, one of the nation’s top hotel investment and management companies, is excited to announce that a strong senior management team is now in place for the Embassy Suites by Hilton and Hilton Garden Inn opening this Fall in Boulder, led by new General Manager Kathleen Bates.

Angela Blackstock has been named the Director of Sales and Marketing and Carla Schrock will serve as the Associate Director of Sales at the dual-branded “Hiltons on Canyon,” which is currently under construction at the intersection of Canyon Blvd. and 28th St.   A hospitality industry veteran with nearly 20 years of experience, Bates previously served as the General Manager of the Denver Airport Marriott at Gateway Park, Holiday Inn Stapleton and Residence Inn by Marriott Denver City Center. Bates is an active member of many Colorado charitable organizations, including being a founding member of Denver’s successful Road to Work non-profit, which is dedicated to helping those with barriers to employment.

Blackstock joins the Hiltons on Canyon from the Renaissance Boulder Flatiron Hotel, bringing more than 25 years of Colorado hospitality experience. A proven sales team leader, Blackstock was named the Director of Sales & Marketing of the Year in 2015 for White Lodging. An active member of the Boulder County community, Blackstock volunteers much her time at a food bank in Longmont.

Schrock joined the Sage team in 2014 as the Director of Sales at the Homewood Suites Boulder, where she had great success in increasing revenues every year since her arrival.  With extensive hospitality experience, Schrock previously held sales positions at Chicago’s Hyatt Regency O’Hare and Colorado’s Park Hyatt Beaver Creek and Grand Hyatt Denver.

Located in one of Colorado’s most desirable communities, the dual-branded complex will feature two five-story towers offering a combined 375 guest rooms, along with 8,435 square feet of meeting and event space, state-of-the-art fitness centers, a shared courtyard and pool and two unique restaurants.

Each hotel is designed to celebrate the unique culture of Boulder while maintaining the brand hallmarks that define both the Embassy Suites and Hilton Garden Inn, creating the perfect location from which guests can enjoy everything that makes Boulder such a popular travel destination.

“We’re very pleased to have such a strong leadership team in place for the highly anticipated opening of the Hiltons on Canyon project this fall,” said Walter Isenberg, President & CEO Denver-based Sage Hospitality. “In keeping with our core values of giving back to the communities in which we work and live, this seasoned Sage Hospitality team has already begun forging strong bonds with Boulder’s vibrant community.”

About Sage Hospitality

Denver-based Sage Hospitality was founded in 1984 and since continues to lead the hospitality industry in hotel and restaurant management as well as real estate investment. Sage is known for outstanding relationships with hotel brands and creating places that people want to go to, not through, including 10 unique restaurant concepts by Sage Restaurant Group and independent luxury properties by Sage Hotels. To learn more about Sage, visit

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Feature Focus
Revenue Management: Technology and Big Data
Like most businesses, hotels are relying on technology and data to drive almost every area of their operations, but perhaps this is especially true for hotel Revenue Managers. There has been an explosion of technology tools which generate a mountain of data – all in an effort to generate profitable pricing strategies. It falls to Revenue Managers to determine which tools best support their operations and then to integrate them efficiently into their existing systems. Customer Relationship Management, Enterprise Resource Planning, and Online Reputation Management software are basic tools; others include channel managers, benchmark reports, rate shopping tools and review systems, to name a few. The benefits of technology tools which automate large segments of a Revenue Manager’s business are enormous. Freed from the time-consuming process of manual data entry, and having more accurate data available, allows Revenue Managers to focus on analysis, strategies and longer-term decision-making. Still, for most hotels, the amount of data that these tools generate can be overwhelming and so another challenge is to figure out how to effectively utilize it. Not surprisingly, there are some new tech tools that can help to do exactly that. There are cloud-based analytics tools that provide a comprehensive overview of hotel data on powerful, intuitive dashboards. The goal is to generate a clear picture, at any moment in time, of where your hotel is at in terms of the essentials – from benchmarking to pricing to performance – bringing all the disparate streams of data into one collated dashboard. Another goal is to eliminate any data discrepancies between finance systems, PMS, CRM and forecasting systems. The October issue of the Hotel Business Review will address all these important developments and document how some leading hotels are executing their revenue management strategies.