Business & Finance

PT. Graha Agung Indahsentosa Signs with IHG to Debut Dual-branded Holiday Inn and Hotel Indigo Hotels in Bintan

BINTAN, ID. July 31, 2017 - InterContinental Hotels Group (IHG®), one of the world’s leading hotel companies, has signed a dual-brand management agreement with PT. Graha Agung Indahsentosa to debut two hotels, Holiday Inn Resort Bintan Lagoi Beach and Hotel Indigo Bintan Lagoi Beach in Bintan, Indonesia. Set to open in 2019, the new-build hotels will be situated in the prime Lagoi Bay area.

Each hotel will feature unique offerings that appeal to a diverse pool of travellers. Designed to reflect the local culture, character, and history of the surrounding neighbourhood, the Hotel Indigo brand offers a stylish and inspiring boutique experience with the quality and consistencies promised by a global hotel brand. Holiday Inn specialises in comfortable mid-scale accommodation with warm service at a great value to encourage guests to do more of what they love while travelling.

Commenting on the milestone, Rajit Sukumaran, Chief Development Officer, IHG Asia Middle East and Africa said: “Indonesia is a key market for IHG; it is a diverse market, with a strong leisure and business pull, and the well-placed for easy travel between Australia, Southeast Asia and Singapore. In the past year we have seen a growing demand for the Holiday Inn and Hotel Indigo in Bali, Jakarta and Semarang.”

“IHG sees a lot of potential and opportunities in Indonesia and we are delighted to work with our partner PT. Graha Agung Indahsentosa on this exciting development. “

“This presents an excellent opportunity for us to introduce our Holiday Inn and Hotel Indigo brands, providing a mix of brand offerings to cater to the influx in travellers and their various needs – from travellers seeking quality midscale accommodation, to those who enjoy a refreshingly local experience, with the consistency of an international brand.”

Holiday Inn

The 250-room Holiday Inn Resort Bintan Lagoi Beach will provide midscale accommodation ideal for family travellers, complete with a large pool as well as accessible food options at the hotel’s all-day dining and specialty restaurants. Families with children will enjoy signature offerings, such as the ‘Kids Eat & Stay Free’ programme, which provides young guests with all-inclusive meals during their stay. The hotel will also offer eight versatile meeting spaces, including a large ballroom with a capacity of 300 people, and function rooms that can hold between 20 to 100 delegates each to cater to business travel needs.

Hotel Indigo

Hotel Indigo Bintan Lagoi Beach on the other hand will feature a variety of locally inspired dining options at its neighbourhood café and a destination beach restaurant, in addition to thoughtful guest amenities including a gym and infinity swimming pool. It will also be equipped with a board room to cater to VIP meetings.

Both hotels will have access to an award-winning spa for guests to rejuvenate and will be situated on a premium 9.2-hectare beachfront site owned by developer PT. Graha Agung Indahsentosa. Bintan has always been a popular destination for leisure travel, and with the upcoming Bintan International Airport scheduled for completion next year, international tourist arrivals to Lagoi are expected to increase twofold from the current 320,000 visitors annually. Located a short 10-minute drive from the Bandar Bentan Telani ferry terminal, visitors can enjoy a smooth and quick transit to the hotels.

Arief Sugianto, Chairman, PT. Graha Agung Indahsentosa, said: “We are delighted to be working with a company like IHG with such a strong track record for creative world-class hotels with not one but two of IHG’s well-known hotel brands. The Holiday Inn brand is well-loved and recognised by travellers all around the world, while the Hotel Indigo brand lends a stylish, refreshing touch to the mix, as the world’s first globally branded boutique hotel brand. We are confident that each of the brand’s distinctive strengths, complemented by the excellent location, will be well-received by travellers when we open our doors in 2019.”

Indonesia is an important market for IHG and is home to 22 IHG properties across four brands: InterContinental®, Crowne Plaza®, Holiday Inn®, and Holiday Inn Express®, with a further 23 hotels in the development pipeline.

Across South East Asia, there are 23 Holiday Inn® properties and two Hotel Indigo® properties open, and an additional 21 Holiday Inn and nine Hotel Indigo hotels and resorts due to open within the next three to five years.

About IHG

IHG® (InterContinental Hotels Group) [LON:IHG, NYSE:IHG (ADRs)] is a global organisation with a broad portfolio of hotel brands, including InterContinental® Hotels & Resorts, Kimpton® Hotels & Restaurants, Hotel Indigo®, EVEN® Hotels, HUALUXE® Hotels and Resorts, Crowne Plaza® Hotels & Resorts, Holiday Inn®, Holiday Inn Express®, Holiday Inn Club Vacations®, Holiday Inn Resort®, Staybridge Suites® and Candlewood Suites®. IHG franchises, leases, manages or owns nearly 5,200 hotels and 770,000 guest rooms in almost 100 countries, with nearly 1,500 hotels in its development pipeline. IHG also manages IHG® Rewards Club, our global loyalty programme, which has more than 100 million enrolled members. InterContinental Hotels Group PLC is the Group’s holding company and is incorporated in Great Britain and registered in England and Wales. More than 350,000 people work across IHG’s hotels and corporate offices globally. Visit www.ihg.com for hotel information and reservations.

Contact:
Anne-Lise Berthon
annelise.berthon@ihg.com
+65 6395 6147

Coming Up In The September Online Hotel Business Review




{300x250.media}
Feature Focus
Hotel Group Meetings: Blue Skies Ahead
After a decade of sacrifice and struggle, it seems that hotels and meeting planners have every reason to be optimistic about the group meeting business going forward. By every industry benchmark and measure, 2017 is shaping up to be a record year, which means more meetings in more locations for more attendees. And though no one in the industry is complaining about this rosy outlook, the strong demand is increasing competition among meeting planners across the board – for the most desirable locations, for the best hotels, for the most creative experiences, for the most talented chefs, and for the best technology available. Because of this robust demand, hotels are in the driver’s seat and they are flexing their collective muscles. Even though over 100,000 new rooms were added last year, hotel rates are expected to rise by a minimum of 4.0%, and they are also charging fees on amenities that were often gratis in the past. In addition, hotels are offering shorter lead times on booking commitments, forcing planners to sign contracts earlier than in past years. Planners are having to work more quickly and to commit farther in advance to secure key properties. Planners are also having to meet increased attendee expectations. They no longer are content with a trade show and a few dinners; they want an experience. Planners need to find ways to create a meaningful experience to ensure that attendees walk away with an impactful memory. This kind of experiential learning can generate a deeper emotional connection, which can ultimately result in increased brand recognition, client retention, and incremental sales. The September Hotel Business Review will examine issues relevant to group business and will report on what some hotels are doing to promote this sector of their operations.