Appointments & Promotions

Chris Gennardo Joins HP Hotels as Area Vice President of Sales and Marketing

BIRMINGHAM, AL. July 27, 2017 - HP Hotels, a full-service third-party hotel management company, announced today that it has hired Chris Gennardo to fill the newly created position of Area Vice President of Sales and Marketing. Kerry Ranson, HP Hotels’ Chief Development Officer, made the announcement.

Chris brings with him over 25 years of Sales and Revenue Management experience. He has provided local, regional, and enterprise-wide leadership for large and small organizations in branded and independent environments. He will focus on HP’s full-service, upscale and luxury hotels.

His career includes time spent with many of the leading companies in the industry, including Marriott International – where he served as the Business Travel Sales Manager and also the Director of Group Revenue Management at the Marriott Marquis in New York City. He also spent several years with Hilton, where he was part of the company’s corporate revenue management team.

Other career positions for Chris have included Vice President of Revenue Management with Aramark Harrison Lodging where he gained unique experience in “Conference Center Sales” as well as significant exposure to the college markets; Regional Director with both JQ Hammons Hotels and Hersha Hotels Management; and, most recently, with The Procaccianti Group where he was Director of Sales and Marketing for the Hilton New York Grand Central.

“Chris has a diverse background, which includes working at some of the country’s highest profile properties and also with some other respected national management companies,” said Ranson. “His experience and relationships are key assets for us as we continue to focus growth in the full service and upscale segments.”

About HP Hotels Management, Inc.

HP Hotels is a 3rd party management group with a portfolio of over 40 hotels in 12 states comprised of Hilton, Marriott, InterContinental, Starwood, Choice, and Independent full-service and select- service hotels. With significant expertise in operations, asset management and profitability, HP has earned preferred hotel management company status with name brand hotel chains while ranking among the Top 50 largest Hotel Management Companies in the United States.

Coming Up In The September Online Hotel Business Review

Feature Focus
Hotel Group Meetings: Blue Skies Ahead
After a decade of sacrifice and struggle, it seems that hotels and meeting planners have every reason to be optimistic about the group meeting business going forward. By every industry benchmark and measure, 2017 is shaping up to be a record year, which means more meetings in more locations for more attendees. And though no one in the industry is complaining about this rosy outlook, the strong demand is increasing competition among meeting planners across the board – for the most desirable locations, for the best hotels, for the most creative experiences, for the most talented chefs, and for the best technology available. Because of this robust demand, hotels are in the driver’s seat and they are flexing their collective muscles. Even though over 100,000 new rooms were added last year, hotel rates are expected to rise by a minimum of 4.0%, and they are also charging fees on amenities that were often gratis in the past. In addition, hotels are offering shorter lead times on booking commitments, forcing planners to sign contracts earlier than in past years. Planners are having to work more quickly and to commit farther in advance to secure key properties. Planners are also having to meet increased attendee expectations. They no longer are content with a trade show and a few dinners; they want an experience. Planners need to find ways to create a meaningful experience to ensure that attendees walk away with an impactful memory. This kind of experiential learning can generate a deeper emotional connection, which can ultimately result in increased brand recognition, client retention, and incremental sales. The September Hotel Business Review will examine issues relevant to group business and will report on what some hotels are doing to promote this sector of their operations.