Business & Finance

WoodSpring Hotels Signs with Loftus Robinson Hotels to Develop Whitestown WoodSpring Hotel in Indianapolis

WHITESTOWN, IN. July 19, 2017 — WoodSpring Hotels, the nation’s fastest growing extended-stay hotel company, has entered into an agreement with Loftus Robinson Hotels to develop a hotel in the Indianapolis market. The hotel will serve the entire northwestern Indianapolis metro area, in addition to the nearby 600-acre AllPoints at Anson industrial park. The hotel is planned to break ground in August 2017 with a planned 2Q18 opening.

“WoodSpring Hotels is the leader in the value extended-stay segment and offers an innovative product with well-designed rooms perfect for a night or a week,” said Dale Johns, Loftus Robinson Hotels president. “Combined with our market insight and the economies of scale our portfolio creates, we believe this hotel will ramp up quickly as it establishes itself as a market leader.”

Indianapolis-based Loftus Robinson is a development and construction company whose portfolio includes the J.F. Wild Building, The Switch and a $40M mixed-use project currently in development directly across from Indianapolis Motor Speedway. Loftus Robinson Hotels is comprised of co-principals Drew Loftus, Kyle Robinson and Dale Johns.

“Loftus Robinson is the area’s top, young commercial real estate company, and we look forward to expanding our relationship with them moving forward as we pursue our own aggressive growth goals,” said Ron Burgett, WoodSpring Hotels executive vice president of franchise development and operations. “With the addition of the Whitestown WoodSpring Hotel, we remain on track for another year of near record development.”

About WoodSpring Hotels

WoodSpring Hotels is the company behind the nation’s fastest growing value extended stay hotel brand with more than 225 hotels in 33 states. The company owns 96 hotels and provides management services for both company-owned and franchised locations under the WoodSpring Suites and Value Place brands. The WoodSpring Suites brand recently completed a full rebranding to better reposition itself as the extended-stay brand of choice for travelers who believe in the WoodSpring mantra: It’s Simple. Done Better. For additional information, please visit

Chris Daly

Coming Up In The September Online Hotel Business Review

Feature Focus
Hotel Group Meetings: Blue Skies Ahead
After a decade of sacrifice and struggle, it seems that hotels and meeting planners have every reason to be optimistic about the group meeting business going forward. By every industry benchmark and measure, 2017 is shaping up to be a record year, which means more meetings in more locations for more attendees. And though no one in the industry is complaining about this rosy outlook, the strong demand is increasing competition among meeting planners across the board – for the most desirable locations, for the best hotels, for the most creative experiences, for the most talented chefs, and for the best technology available. Because of this robust demand, hotels are in the driver’s seat and they are flexing their collective muscles. Even though over 100,000 new rooms were added last year, hotel rates are expected to rise by a minimum of 4.0%, and they are also charging fees on amenities that were often gratis in the past. In addition, hotels are offering shorter lead times on booking commitments, forcing planners to sign contracts earlier than in past years. Planners are having to work more quickly and to commit farther in advance to secure key properties. Planners are also having to meet increased attendee expectations. They no longer are content with a trade show and a few dinners; they want an experience. Planners need to find ways to create a meaningful experience to ensure that attendees walk away with an impactful memory. This kind of experiential learning can generate a deeper emotional connection, which can ultimately result in increased brand recognition, client retention, and incremental sales. The September Hotel Business Review will examine issues relevant to group business and will report on what some hotels are doing to promote this sector of their operations.