Appointments & Promotions

The Langham Huntington, Pasadena Appoints New Director of Revenue Management

Sezin Kutlu Tacir Joins The Langham Team

PASADENA, CA. May 17, 2017 - The Langham Huntington, Pasadena, Southern California's iconic landmark hotel, has announced the appointment of Sezin Kutlu Tacir as Director of Revenue Management to its senior leadership team. Kutlu brings a high level of expertise in inventory management, strategic business evaluation and forecasting to the Pasadena hotel.

In her new role, Kutlu will lead all top-line generating efforts for The Langham Huntington, Pasadena, including pricing and strategy development for all segments. She has led revenue efforts at multiple hotels around the globe including The Ritz-Carlton in Israel and Turkey and Four Seasons Hotels & Resorts. Kutlu is a strategic and innovative revenue director bringing more than 16 years of experience in the hospitality industry.

"We are thrilled to have Sezin direct the revenue efforts for the hotel," says Steven Parker, Managing Director for The Langham Huntington, Pasadena. "Sezin brings an in-depth knowledge of revenue management to The Langham and we're excited to have her as a talented addition to the leadership team."

In her spare time, Kutlu enjoys an active lifestyle and has completed the Chicago Marathon, the Miami Marathon and a full Ironman in Klagenfurt Austria.

For more information about The Langham Huntington, Pasadena please visit http://pasadena.langhamhotels.com.

About The Langham Huntington, Pasadena, Los Angeles

Capturing the grace and elegance of classic Southern California, The Langham Huntington is Los Angeles' original getaway. The iconic landmark hotel is located in charming Pasadena, just minutes from downtown Los Angeles. A renowned Pasadena hotel for more than 100 years, the property features 377 guestrooms including 38 suites, eight cottages, world-class dining and an award-wining Chuan Spa featuring treatments inspired by Traditional Chinese Medicine and cutting-edge skin care technology. For more information, visit http://pasadena.langhamhotels.com.

Coming Up In The June Online Hotel Business Review




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Hotels and OTAs are, by necessity, joined at the hip and locked in a symbiotic relationship that is uneasy at best. Hotels require the marketing presence that OTAs offer and of course, OTAs guest’s email when it sends guest information to a hotel, effectively allowing OTAs to maintain “ownership” of the guest. Without ready access to guest need hotel product to offer their online customers. But recently, several OTAs have decided to no longer share a data, hotels are severely constrained from marketing directly to a guest which allows them to capture repeat business – the lowest cost and highest value travelers. Hotels also require this data to effectively market to previous guests, so ownership of this data will be a significant factor as hotels and OTAs move forward. Another issue is the increasing shift to mobile travel bookings. Mobile will account for more than half of all online travel bookings next year, and 78.6% of them will use their smartphone to make those reservations. As a result, hotels must have a robust mobile marketing plan in place, which means responsive design, one-click booking, and location technology. Another important mobile marketing element is a “Click-to-Call” feature. According to a recent Google survey, 68% of hotel guests report that it is extremely/very important to be able to call a hotel during the purchase phase, and 58% are very likely to call a hotel if the capability is available in a smartphone search. The June Hotel Business Review will report on some of these issues and strategies, and examine how some sales and marketing professionals are integrating them into their operations.