Expansions & Renovations

Embassy Suites by Hilton Denver Downtown Convention Center Completes Major Renovation

Hotel upgrades its 403 guest rooms, 27,000 square feet of meeting space & lobby to elevate its approachable, Colorado experience

DENVER, CO. May 8, 2017 - The Embassy Suites by Hilton Denver Downtown - Convention Center is pleased to announce that it has recently completed a major property renovation.

Upgrades to the full-service hotel included new modern furniture, lighting, carpet and soft goods in tones of blue-gray and camel in each of the 403 spacious guest suites. Additionally, a commissioned two-story art and water feature welcomes guests to the soaring lobby, which features a 14- story sky curtain that provides an abundance of natural light. The hotel’s 27,000 square feet of meeting space – which can host up to 650 people - now features fresh carpet and design, along with three new Executive Board Rooms.

“With the Denver hotel market booming, this remodel definitely helps to position us as a more upscale downtown hotel with an urban, boutique vibe. The mountains and terrain that surround Denver are the basis of the design inspiration; the carpets and colorways are reflective of overhead views of the area.” said General Manager Ed Blair. “True to our Colorado design inspiration, our staff is happy to recommend their favorite local hiking trail, 14’er or mountain getaway. We also proudly pour a variety of Colorado craft beers at our nightly manager’s reception.”

Located in the heart of downtown Denver, across the street from the Colorado Convention Center, the Embassy Suites by Hilton Denver Downtown Convention Center hotel is walking distance to popular locations such as the Denver Center for Performing Arts, Coors Field, Denver Union Station, the Pepsi Center, and much more. The location provides easy access to Denver’s extensive Light Rail System as well. Amenities include a saline-based indoor swimming pool, 24-hour fitness facility and 24-hour BusinessLink™ Business Center.

Guests can enjoy complimentary cooked-to-order breakfast daily and an Evening Reception with snacks, wine & beer. Elements Restaurant & Bar, which serves classic American fare in a comfortable, modern setting, is open daily.

Managed by Denver’s Sage Hospitality, the Silver LEED Certified Embassy Suites by Hilton Denver Downtown Convention Center is owned by Carey Watermark Investors 2 (CWI 2), a non-traded REIT focused on investing in lodging and lodging-related properties.

To learn more about the Embassy Suites by Hilton Denver Downtown, please visit their website or call 303-592-1000.

Coming Up In The June Online Hotel Business Review




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Feature Focus
Sales & Marketing: Who Owns the Guest?
Hotels and OTAs are, by necessity, joined at the hip and locked in a symbiotic relationship that is uneasy at best. Hotels require the marketing presence that OTAs offer and of course, OTAs guest’s email when it sends guest information to a hotel, effectively allowing OTAs to maintain “ownership” of the guest. Without ready access to guest need hotel product to offer their online customers. But recently, several OTAs have decided to no longer share a data, hotels are severely constrained from marketing directly to a guest which allows them to capture repeat business – the lowest cost and highest value travelers. Hotels also require this data to effectively market to previous guests, so ownership of this data will be a significant factor as hotels and OTAs move forward. Another issue is the increasing shift to mobile travel bookings. Mobile will account for more than half of all online travel bookings next year, and 78.6% of them will use their smartphone to make those reservations. As a result, hotels must have a robust mobile marketing plan in place, which means responsive design, one-click booking, and location technology. Another important mobile marketing element is a “Click-to-Call” feature. According to a recent Google survey, 68% of hotel guests report that it is extremely/very important to be able to call a hotel during the purchase phase, and 58% are very likely to call a hotel if the capability is available in a smartphone search. The June Hotel Business Review will report on some of these issues and strategies, and examine how some sales and marketing professionals are integrating them into their operations.