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Appointments & Promotions

Viceroy Riviera Maya Names Carlos Zamora Larios Executive Chef

RIVIERA MAYA, MX. April 25, 2017 – Viceroy Riviera Maya has announced the appointment of Carlos Zamora Larios as Executive Chef with responsibility for all of the resort’s restaurants, bars and catering.

Born in Mexico City and a graduate of the capital’s Ambrosia Culinary Center, Chef Zamora has 15 years of experience with leading hotels and restaurants in Cancun, Puerto Vallarta, Veracruz and San Miguel de Allende. He comes to Viceroy Riviera Maya from Hotel Matilda in San Miguel where he was Chef de Cuisine of Moxi, the acclaimed restaurant operated by Mexican superstar chef Enrique Olvera.

Chef Zamora assumes responsibility for Viceroy Riviera Maya’s signature restaurant, La Marea; the seaside Coral Grill + Bar; the resort’s specialty themed weekly dinners including the Antojería of Mexican street foods and the Beach Barbacoa; and weddings and banquets.

Prior to taking the culinary reins at Viceroy Riviera Maya, Chef Zamora participated recently in a variety of seminal culinary events in the United States and Mexico, including: cooking with Executive Chef Paul Anders at his acclaimed Sweet Basil and Mountain Standard restaurants in Vail, Colorado; collaborating with Enrique Olvera and Matteo Salas, executive chef at acclaimed Áperi in San Miguel, on the menu of the Kick-Off Dinner of the San Miguel de Allende Food Festival; and collaborating on a Day of the Dead Dinner with Enrique Olvera and Chef Roberto Solis, heralded for his interpretations of Yucatan cuisine at Néctar in Merida.

About Viceroy Hotel Group

Viceroy Hotel Group delivers one-of-a-kind lifestyle experiences that bring together provocative design and intuitive service in sought-after locations. Signature brand amenities and services created for the diverse business and leisure guests include dynamic dining venues featuring world-class culinary talents and destination spas specializing in health, fitness and beauty. Current properties include hotels and resorts in Abu Dhabi, Beverly Hills, New York, Riviera Maya, San Francisco, Santa Monica, Snowmass, St. Lucia and Zihuatanejo with forthcoming openings in Algarve, Buenos Aires, Cartagena, Chicago, Dubai, Panama and Turkey. Viceroy Hotel Group is a member of the Global Hotel Alliance (GHA) DISCOVERY, a unique loyalty program offering exclusive benefits and experiences to its members, at over 550 hotels around the world. For more information, visit www.viceroyhotelsandresorts.com. Follow Viceroy Hotel Group at facebook.com/viceroyhotelgroup and on Instagram @viceroyhotels.

Contact:
Marian Gerlich / Ed Placidi
pg@p-gcommunications.com
818-786-8687

Coming Up In The December Online Hotel Business Review




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Feature Focus
Hotel Law: Issues & Events
There is not a single area of a hotel’s operation that isn’t touched by some aspect of the law. Hotels and management companies employ an army of lawyers to advise and, if necessary, litigate issues which arise in the course of conducting their business. These lawyers typically specialize in specific areas of the law – real estate, construction, development, leasing, liability, franchising, food & beverage, human resources, environmental, insurance, taxes and more. In addition, issues and events can occur within the industry that have a major impact on the whole, and can spur further legal activity. One event which is certain to cause repercussions is Marriott International’s acquisition of Starwood Hotels and Resorts Worldwide. This newly combined company is now the largest hotel company in the world, encompassing 30 hotel brands, 5,500 hotels under management, and 1.1 million hotel rooms worldwide. In the hospitality industry, scale is particularly important – the most profitable companies are those with the most rooms in the most locations. As a result, this mega- transaction is likely to provoke an increase in Mergers & Acquisitions industry-wide. Many experts believe other larger hotel companies will now join forces with smaller operators to avoid being outpaced in the market. Companies that had not previously considered consolidation are now more likely to do so. Another legal issue facing the industry is the regulation of alternative lodging companies such as Airbnb and other firms that offer private, short-term rentals. Cities like San Francisco, Los Angeles and Santa Monica are at the forefront of efforts to legalize and control short-term rentals. However, those cities are finding it’s much easier to adopt regulations on short-term rentals than it is to actually enforce them. The December issue of Hotel Business Review will examine these and other critical issues pertaining to hotel law and how some companies are adapting to them.