Acquisitions & Hotel Openings

Chesapeake Hospitality to Manage New Hyde Resort & Residences

Management of south Florida's newest luxury high-rise beachfront property an example of company's continued growth and securing of new opportunities nationally

HOLLYWOOD, FL. January 9, 2017 - Chesapeake Hospitality, a dynamic third-party hotel management company, announced today it has been selected to manage the new Hyde Resort & Residences located in Hollywood, FL and designed by Brazilian architect Debora Aguiar. Chesapeake Hospitality President Kim Sims made the announcement.

Upon completion later this month, the property will feature 367 one, two and three bedroom ocean front suites offering the perfect fusion of sleek design and casual comfort, using organic materials, natural wood and stone, and atmospheric lighting.

“This new, spectacular luxury condo hotel is truly like none other bringing a fresh and sophisticated hospitality and living experience to the area,” said Sims. “Coupled with our industry leading and results-driven management strategies, our team of experienced professionals are ready to take on this exciting opportunity and deliver a quality, luxury experience. We continue to partner with owners of unique properties nationally that demand a singular focus to detail and this opportunity is a great example of that.”

Additionally, the property will include a permanent curated art collection installed throughout the public areas, two infinity-edge ocean view pools and sundeck, a state-of-the-art, fully equipped fitness center with a cardio theatre overlooking the pool deck, and a dedicated yoga and Pilates studio. It will also feature a luxurious beach-inspired spa by Emenaspa ™and two naturally lit meeting rooms that will accommodate up to 50 people each. The oceanfront guest suites will have LED smart televisions, private terraces with glass railings and unobstructed views of the Atlantic Ocean, floor-to-ceiling glass doors and windows, fully-equipped kitchens, and spacious soaking tubs and glass-enclosed showers in each room.

Hyde Resort & Residences has joined Preferred Hotels & Resorts under their Preferred Residences collection of luxury vacation properties. Located at 4111 South Ocean Drive, it is situated between Ft. Lauderdale and Miami, offering guests easy access to a variety of recreational activities, including golf, boating and sport fishing, as well as world-class dining, shopping and cultural events. The hotel is just eight miles from Ft. Lauderdale-Hollywood International Airport and 19 miles from Miami International Airport.

About Chesapeake Hospitality

Greenbelt, MD-based Chesapeake Hospitality brings more than five decades and 200 collective years of executive experience to the owners of our diverse portfolio of properties nationally. Our hands-on approach using innovative and proprietary Web-based tools combined with our own deep industry knowledge ensures our revenue management strategies and investment recommendations will yield the highest revenue potential and sales growth at each of our properties. Boasting some of the highest employee retention rates in the industry, our people are with us for the long-term, ensuring owner’s personal attention, excellent service and strong relationships for the duration of our partnership. Our owners may have worked with other firms, but with Chesapeake Hospitality they experience what’s possible.

Coming Up In The February Online Hotel Business Review




Feature Focus
Social Media: Interacting with the Hotel Customer
Consider these astonishing numbers: 1.49 billion active monthly Facebook users. 1.1 billion active monthly YouTube users. 320 million active monthly Twitter users and nearly 400 million registered users on LinkedIn. 400 million active monthly Instagram users and 200 million active Google+ users. The power and reach of social media is an awesome force and it has transformed how hotels interact with their customers. In the past year, social media advertising spending increased 33.5% to nearly $24 billion dollars. Social networks are being utilized by hotels to reach more visitors, expand brand awareness, enhance brand reputation and to establish more direct and personal communication with their customers. Savvy hotel operators are adopting a comprehensive social media strategy, and there are several emerging trends to note. Video continues to be a powerful and influential element in social media marketing, with 70% of companies saying that it is their most effective marketing tool. Video generates a 62% higher engagement rate than photographs alone, and with new social sites like Meerkat and Periscope which offer live video streaming, those numbers will only increase. Sponsored content is another growing trend. Though advertorials have been around for decades, hotels are finding new ways to maximize the visibility of their content. Some are placing sponsored content on Facebook, or on influencer blogs. Another trend is the integration of a “Buy Now” button into social media websites. Customers will be able to make purchases without ever having to leave their favorite social sites. This development is a major convenience for customers and should also be an additional revenue source for hotels. The February Hotel Business Review will explore these issues and examine how some hotels are successfully integrating social media into their operations.