STR Reports US Hotel Occupancy Up for Week Ending March 7, 2015

Occupancy Up 0.5% to 64.5% and the Average Daily Rate increased 2.0% to US$116.74

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. March 16, 2015

March 16, 2015 - The U.S. hotel industry recorded positive results in the three key performance measurements during the week of 1-7 March 2015, according to data from STR, Inc.

In year-over-year measurements, the industry's occupancy rose 0.5 percent to 64.5 percent. Average daily rate increased 2.0 percent to finish the week at US$116.74. Revenue per available room for the week was up 2.5 percent to finish at US$75.27.

Four of the Top 25 Markets reported RevPAR increases of more than 15.0 percent: San Francisco/San Mateo, California (+39.7 percent to US$182.10); Boston, Massachusetts (+19.6 percent to US$119.48); Orlando, Florida (+16.5 percent to US$106.06); and Detroit, Michigan (+15.7 percent to US$60.76).

New Orleans, Louisiana, reported the largest RevPAR decrease, falling 13.7 percent to US$115.73.

Two markets recorded double-digit ADR increases during the week: San Francisco/San Mateo (+27.7 percent to US$221.92) and Orlando (+10.6 percent to US$125.26).

New Orleans reported the largest ADR decrease, dropping 8.4 percent to US$155.70.

San Francisco/San Mateo (+9.4 percent to 82.1 percent) and Boston (+9.3 percent to 73.3 percent) recorded the highest occupancy increases.

Denver, Colorado, reported the largest occupancy decrease, slipping 11.2 percent to 69.5 percent during the week.