Best Western to Conduct Seventh Annual 'World's Largest Thank You'
More Than 11,000 Sales Calls Planned for the Week of March 19
MARCH 15, 2007. Best Western International will conduct its seventh annual 'World's Largest Thank You' event the week of March 19, 2007, with more than 11,000 sales calls planned in approximately 30 countries. This weeklong campaign provides Best Western with the unique opportunity to express its appreciation to travel agents and other important clients for their business, while highlighting the company's brand initiatives and programs.
Best Western hotel owners, general managers and sales directors, as well as corporate executives and sales teams, will fan out across five continents to make in-person visits to more than 100,000 travel agent partners, corporate clients, tour operators and other key accounts.
During these calls, Best Western will also share the latest news on its expanding marketing efforts, including the hotel chain's Gold Crown Club International loyalty program and the Best Western Travel Card, along with its partnerships with NASCAR and AAA/CAA.
'While Best Western continues to grow and innovate the industry, it's important we remember to thank our valued partners for their ongoing support and business,' said David Kong, Best Western's president and CEO. 'In this fast-paced, electronic age, it's critical to meet face-to-face with those who make our organization successful.'
Added Dorothy Dowling, senior vice president of marketing and sales for Best Western, 'The travel agent and corporate business communities continue to play integral roles in our sales efforts across the global marketplace. We feel it is our responsibility to recognize the significant contributions our partners make to the brand.'
Marriott International, Inc. (NASDAQ: MAR) is a global leading lodging company based in Bethesda,Maryland, USA, with more than 4,200 properties in 80 countries and territories. Marriott International reported revenues of nearly $14 billion in fiscal year 2014. The company operates and franchises hotels and licenses vacation ownership resorts under 19 brands, including: The Ritz-Carlton®, BVlgari®, EDITION®, JW Marriott®, Autograph Collection® Hotels, Renaissance® Hotels, Marriott Hotels®, Delta Hotels and Resorts®, Marriott Executive Apartments®, Marriott Vacation Club®, Gaylord Hotels®, AC Hotels by Marriott®, Courtyard®, Residence Inn®, SpringHill Suites®, Fairfield Inn & Suites®, TownePlace Suites®, Protea Hotels® and MoxyHotels®. Marriott has been consistently recognized as a top employer and for its superior business ethics. The company also manages the award-winning guest loyalty program, Marriott Rewards® and The Ritz-Carlton Rewards® program, which together surpass 50 million members. For more information or reservations, please visit our website at 
