Expansions & Renovations

Construction Restarts at the San Juan Islands’ Newest Hotel

March 24, 2012 - Friday Harbor, Washington - The iconic Island Inn at 123 West development project in Friday Harbor, WA on San Juan Island continues to evolve as another round of development is revealed. “I can’t believe we’re at it again. Well, I guess I can, after all, this is round three!” joked Misty Todd, resident reimaginator of the project.

Take one for the Inn’s hillside in the heart of Friday Harbor was utilitarian through the ‘70s: a fuel and oil storage facility. Take two kicked things up to pedestrian in 2009: silver LEED certified mixed-use condominiums. Take three went refreshing in 2011: an Inn with an ethos designed to blow each guest away each moment of their experience.

“We found the sweet spot” remarked Scott Hale, the Inn’s Chief Experience Officer, referring to the Inn’s launch in May 2011 and the new rooms under construction (Sweets) that will tempt travelers with scrumptious lodging this spring. The Sweets will be the frosting for the Inn’s accommodation mix, now comprised of slick eurostyle guestrooms and gotta see ‘em to believe ‘em penthouses.

When Sweet construction wraps May 15th, the Island Inn will serve up sixteen total accommodations – four eurostyle guestrooms, five sweets and seven penthouses. Guests are all over the new digs in Friday Harbor; propelling the newbie inn to a 96% TripAdvisor experience rating and nominating the Inn for “BEST Luxury Hotel in the Northwest” in Evening Magazine Escape’s annual competition. “We’re positively thrilled with the results” said Todd.

As with all offerings Inn, the Sweets will satiate those with a penchant for an experience off the coast of ordinary. Those inn the know have come to expect the unexpected before, during and after their experience at the Inn. Hale added “Throttling the fun would be a disservice to our guests. To that end – a pre-arrival e-mail from us with the subject ‘Are you as psyched as we are?’ is not spam!”

The Island Inn at 123 West is located steps from the ferry terminal and docks in Friday Harbor, WA; the best throwback town around with a chill vibe that invites you to stop and smell the ocean. The Inn’s contemporary style nods to maritime gone by. Penthouses are fun for families, groups and splurges, Euros are best if you roll with less and Sweets find that spot right in between each. For more inn*formation about the newest lodging in the San Juan Islands, visit 123west.com, facebook.com/123west, follow @IslandInn123, ring the Inn’s Experience Ambassadors at 1-877-512-9262 or write them at islandinn@123west.com. The Inn is a proud partner of STASH Hotel Rewards.

Coming Up In The September Online Hotel Business Review




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Feature Focus
Hotel Group Meetings: Blue Skies Ahead
After a decade of sacrifice and struggle, it seems that hotels and meeting planners have every reason to be optimistic about the group meeting business going forward. By every industry benchmark and measure, 2017 is shaping up to be a record year, which means more meetings in more locations for more attendees. And though no one in the industry is complaining about this rosy outlook, the strong demand is increasing competition among meeting planners across the board – for the most desirable locations, for the best hotels, for the most creative experiences, for the most talented chefs, and for the best technology available. Because of this robust demand, hotels are in the driver’s seat and they are flexing their collective muscles. Even though over 100,000 new rooms were added last year, hotel rates are expected to rise by a minimum of 4.0%, and they are also charging fees on amenities that were often gratis in the past. In addition, hotels are offering shorter lead times on booking commitments, forcing planners to sign contracts earlier than in past years. Planners are having to work more quickly and to commit farther in advance to secure key properties. Planners are also having to meet increased attendee expectations. They no longer are content with a trade show and a few dinners; they want an experience. Planners need to find ways to create a meaningful experience to ensure that attendees walk away with an impactful memory. This kind of experiential learning can generate a deeper emotional connection, which can ultimately result in increased brand recognition, client retention, and incremental sales. The September Hotel Business Review will examine issues relevant to group business and will report on what some hotels are doing to promote this sector of their operations.