Acquisitions & Hotel Openings

St Regis Doha Set to Open Next Month

January 26, 2012 - Scheduled to debut on February 28, The St. Regis Doha is now accepting reservations – be it for a relaxing weekend, a business meeting or a stylish wedding. The St. Regis Doha, marks the debut of the St. Regis brand in Qatar, and is set to become the premier business and leisure hotel in the country.

“We have been building up to this moment for three years and it is with a lot of excitement that we received our first booking this morning,” says Tareq Derbas, General Manager, The St. Regis Doha. “We look forward to welcoming our first guests and to start building the reputation of the hotel as the finest address in Doha.”

The St. Regis Doha will offer 336 luxurious guest rooms including 70 suites – all offering sea views. The hotel is geared to set new standards in service and luxury in Qatar with the legendary St. Regis butler service provided to all guests. The hotel features 10 restaurants and lounges – from international fine dining venues to Jazz at Lincoln Centre Doha, the first jazz club in Doha to offer daily live jazz music. The hotel also offers 4,000 square meters of meeting space, a Remède Spa, an Olympic swimming pool and seafront cabanas with private Jacuzzis.

People in Qatar and luxury enthusiasts from across the region can now reserve the first taste of The St. Regis Doha lifestyle.

Coming Up In The November Online Hotel Business Review


Feature Focus
Hotel Sales & Marketing: The Heart of the Matter
Of all the areas of a hotel’s operation, perhaps none are as crucial, challenging and dynamic as the Sales and Marketing department. In their rapidly evolving world, change is the only constant, driven by technological innovations and the variable demands and expectations of a diverse traveling public. These professionals occupy a vast, multi-channel universe and it is incumbent on them to choose wisely when determining where and how marketing dollars are to be spent to generate revenue from all their multiple constituencies – individuals, corporate guests, groups and wholesalers. Complicated decisions are made and complex plans are devised, based on answers produced from intricate questions – What is the proper balance between Direct vs. Indirect Channel Sales? What kinds of resources are to be devoted to a comprehensive digital marketing program (website, email, social, blog, text and online advertising) on multiple channels (desktop, tablet and smart phone)? What are the elements driving local market conditions and how can local people be attracted and the local competition bested? How does an operation research, analyze and partner with group business generators, meeting planners, wholesalers, incentive travel companies, corporate travel departments, and franchise-sponsored marketing programs? How can effective sales incentive programs be implemented and how can a strategic marketing campaign be deployed? How are new sales leads prospected, qualified, sold and closed? The November Hotel Business Review will examine some of these critical issues and explore what some sales and marketing professionals are doing to address them.