Acquisitions & Hotel Openings

Cosmopolitan of Las Vegas to Open December 15, 2010

Reservation Lines Go Live Featuring Special 'So Totally Over It' Grand Opening Package for Early Bookings

July 1, 2010 - The Cosmopolitan of Las Vegas, a new 2,995-room casino-resort opening in the heart of the Las Vegas Strip, will welcome its first guests December 15, 2010. Reservation lines are now open for the much anticipated opening of this new luxury resort.

To celebrate this milestone, The Cosmopolitan is offering guests the option to book the exclusive 'So Totally Over It' package for their stay. The package includes overnight accommodations in a Wraparound Terrace Suite, a luxurious suite featuring panoramic views of the city. Guests will also enjoy stunning views of the Vegas Strip over complimentary cocktails for two on the terrace. The 'So Totally Over It'* experience is now available for stays between December 15, 2010 and May 29, 2011.

The Cosmopolitan will feature two 50-story towers across 8.7 acres of land, each featuring oversized residential style living space and expansive one-of-a-kind private terraces. The spaces are designed by a spectacular team of interior architects including David Rockwell, Jeffrey Beers, Adam D. Tihany and the Friedmutter Group.

Guests will enjoy diverse dining experiences from the country's top chefs - all new to Las Vegas - including, Jaleo and China Poblano restaurants by Chef Jose Andres, Blue Ribbon Sushi Bar & Grill by restaurateurs Bruce and Eric Bromberg; Comme Ca by Los Angeles chef David Myers; New York City's Estiatorio Milos by restaurateur Costas Spiliadis; Scarpetta and D.O.C.G. by award-winning chef Scott Conant; and popular steakhouse STK from The One Group.

Situated at the heart of the Las Vegas Strip, The Cosmopolitan of Las Vegas is located at 3708 Las Vegas Blvd. South directly between CityCenter and the Bellagio. The resort's uniquely vertical multi-tower design offers spectacular views of the vibrant city. The new 2,995-room resort features oversized residential-style living spaces with expansive, one-of-a-kind private terraces. Resort features include 100,000 square feet of casino space; 60,000 square feet of world class shopping; 43,000 square feet of spa, healthclub and salon offerings; three unique pool experiences and multi-level integrated nightclubs. Signature restaurants include: Jaleo and China Poblano restaurants by Chef Jose Andres, Blue Ribbon Sushi Bar & Grill by restaurateurs Bruce and Eric Bromberg; Comme Ca by Los Angeles chef David Myers; New York City's Estiatorio Milos by restaurateur Costas Spiliadis; Scarpetta and D.O.C.G. by award-winning chef Scott Conant; and popular steakhouse STK from The One Group.

  • The package price starts at $330 and can be reserved by visiting ww.cosmopolitanlasvegas.com or calling 877.551.7772, booking code BOVR11. Please note this package is subject to availability and some restrictions may apply.
Coming Up In The November Online Hotel Business Review


Feature Focus
Hotel Sales & Marketing: The Heart of the Matter
Of all the areas of a hotel’s operation, perhaps none are as crucial, challenging and dynamic as the Sales and Marketing department. In their rapidly evolving world, change is the only constant, driven by technological innovations and the variable demands and expectations of a diverse traveling public. These professionals occupy a vast, multi-channel universe and it is incumbent on them to choose wisely when determining where and how marketing dollars are to be spent to generate revenue from all their multiple constituencies – individuals, corporate guests, groups and wholesalers. Complicated decisions are made and complex plans are devised, based on answers produced from intricate questions – What is the proper balance between Direct vs. Indirect Channel Sales? What kinds of resources are to be devoted to a comprehensive digital marketing program (website, email, social, blog, text and online advertising) on multiple channels (desktop, tablet and smart phone)? What are the elements driving local market conditions and how can local people be attracted and the local competition bested? How does an operation research, analyze and partner with group business generators, meeting planners, wholesalers, incentive travel companies, corporate travel departments, and franchise-sponsored marketing programs? How can effective sales incentive programs be implemented and how can a strategic marketing campaign be deployed? How are new sales leads prospected, qualified, sold and closed? The November Hotel Business Review will examine some of these critical issues and explore what some sales and marketing professionals are doing to address them.