Holiday Inn Relaunches 2,000th Hotel Globally
Holiday Inn Express Edinburgh - Waterfront in Scotland
March19, 2010 - IHG (InterContinental Hotels Group) [LON:IHG, NYSE:IHG (ADRs)], the world's largest hotel group by number of rooms announced the relaunch of its 2,000th hotel, the Holiday Inn Express Edinburgh - Waterfront, in Scotland.
Holiday Inn is undergoing the biggest relaunch in the hospitality industry with a $1 billion investment across more than 3,200 hotels and 430,000 rooms worldwide. First announced in October 2007, the relaunch is committed to improving quality and driving consistency at all Holiday Inn and Holiday Inn Express hotels around the world, from Austin to Atlanta and Rome to Rio.
In addition to the 3,200 open hotels, there are currently 900 hotels in the Holiday Inn global development pipeline, with new hotels recently opening in Arizona, Texas and Mexico. New openings combined with the removal of lower quality hotels will mean that 40% of the Holiday Inn estate will be less than 10 years old by the end of 2010.
Andy Cosslett, IHG's chief executive said, “Reaching 2,000 relaunched Holiday Inn hotels is a huge milestone. We're two thirds of the way through the biggest relaunch in our industry's history, and on track to complete the program by the end of the year.
We've been asked whether now is the right economic climate to do this relaunch and the answer is definitely yes. Not only is the relaunch delivering improved guest satisfaction and RevPAR outperformance, it's also resetting the perception of Holiday Inn and will help the brand stay relevant for the next 50 years.”
The relaunch focuses on the things research shows matter most to guests - a modern, contemporary hotel with efficient, friendly service and a great night's sleep.
Relaunched hotels feature:
- Upgraded and decluttered lobby areas
- A Holiday Inn scent and sound
- New bedding
- Upgraded showers and bathroom amenities
- New exterior lighting and landscaping
- New signage with the redesigned logo
- All Holiday Inn employees also go through an extensive “Stay Real” training program to ensure guests receive the level of service they expect
Holiday Inn and Holiday Inn Express are in 100 countries worldwide and welcome over 100 million guests every year. Recently, Holiday Inn was named as the official hotel services provider to the London 2012 Olympic and Paralympics Games. As a sponsor, Holiday Inn will be providing expertise in accommodation and services before and during the Games.
To experience the changes happening at Holiday Inn hotels around the world, please visit www.relaunch.holidayinn.com
Marriott International, Inc. (NASDAQ: MAR) is a global leading lodging company based in Bethesda,Maryland, USA, with more than 4,200 properties in 80 countries and territories. Marriott International reported revenues of nearly $14 billion in fiscal year 2014. The company operates and franchises hotels and licenses vacation ownership resorts under 19 brands, including: The Ritz-Carlton®, BVlgari®, EDITION®, JW Marriott®, Autograph Collection® Hotels, Renaissance® Hotels, Marriott Hotels®, Delta Hotels and Resorts®, Marriott Executive Apartments®, Marriott Vacation Club®, Gaylord Hotels®, AC Hotels by Marriott®, Courtyard®, Residence Inn®, SpringHill Suites®, Fairfield Inn & Suites®, TownePlace Suites®, Protea Hotels® and MoxyHotels®. Marriott has been consistently recognized as a top employer and for its superior business ethics. The company also manages the award-winning guest loyalty program, Marriott Rewards® and The Ritz-Carlton Rewards® program, which together surpass 50 million members. For more information or reservations, please visit our website at 
