Nikki Beach Playa Blanca Resort Opening in Panama on March 1

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. October 14, 2008

AUGUST 12, 2008. Nikki Beach Hotels & Resorts has announced that its first Central American location, Nikki Beach Playa Blanca Resort & Spa, will begin welcoming guests on March 1 of next year. Set on an incredible white sand beach in Farallon, the resort will bring the exclusive Nikki Beach lifestyle to Panama's Pacific coast.

Located just 45 minutes from Panama City, the resort, designed by Turjanski/Sartori and Associates (TSYA, S.A.) will offer guests the ultimate Nikki Beach experience from check-in to check-out. Spectacular ocean view rooms inspired by natural elements soothe the mind and spirit, an infinity pool provides an enchanting daytime setting and the electric atmosphere of the 118,000 square-foot Nikki Beach Club invites guests to dance in the sand until the sun comes up.

Other exotic amenities include a Polynesian-style spa, private terraces with Jacuzzis, a fully-equipped gym, sushi bar, wet bar and restaurant serving fine international cuisine. Nikki Beach Playa Blanca Resort & Spa is designed to host extravagant events and can accommodate up to 300 guests for the most amazing parties in a truly unforgettable setting. Reservations can be made online now at www.nikkibeachresorts.com.

"Panama is emerging as one of the world's hottest destinations for the jet set crowd, and we are looking forward to introducing guests to Nikki Beach's signature glamour on the beautiful shores of Playa Blanca," said Gary Sims, president of Nikki Beach Hotels & Resorts.

In addition to the 140-unit condo-hotel, Nikki Beach Playa Blanca Resort & Spa is home to two other opulent elements - Nikki Beach Residences featuring 60 two and three-bedroom ocean view apartments and Nikki Beach Lofts offering 68 one and two-bedroom ocean view lofts.

For more information on real estate opportunities or to make reservations, visit www.nikkibeachresorts.com.

Nikki Beach, one of the world's most recognizable lifestyle and entertainment brands, expanded into the luxury boutique hotel and resort business with the introduction of Nikki Beach Resort Turks & Caicos Islands in April 2008. Fifteen additional hotels and resorts are planned at hotspots in 12 countries around the world including Mexico, Qatar, Dubai, Cape Verde and Thailand. Building on the unprecedented growth of the Nikki Beach Club concept, with more than 3.5 million customers and 12 venues worldwide, the many Nikki Beach Hotels & Resorts under development represent a natural progression from the lifestyle entertainment industry to the hotel and resort sector.

TSYA, S.A. is an international architecture, engineering and marketing firm with offices and partners in Panama, Argentina, and throughout South America, Central America and the Caribbean. In addition to Nikki Beach Playa Blanca, TSYA is working with the Argentina-based firm BMA Associated Architects on a Nikki Beach hotel in Panama City slated to open in 2010. Panama-based RG Inmobiliaria developed Nikki Beach Playa Blanca Resort & Spa.