Ms. Paston

Melissa Paston

Catering Sales Manager

The Kitano New York

Melissa Paston is catering sales manager for The Kitano New York Hotel’s food and beverage operations and the hotel’s new full-service restaurant and performance venue, JAZZ at KITANO. Paston brings 15 years of hotel catering sales experience to New York’s only Japanese-owned, boutique property with an array of event and meetings capabilities that effortlessly blend gracious Japanese hospitality with one of New York City’s most vibrant locations.

MS. Paston, who began her career at The Kitano, returned to oversee the selling and planning of corporate meetings, social events, weddings and celebrations in the property’s diverse function spaces. A graduate of the University of Pennsylvania, Paston took on her first role as catering sales manager at The Kitano in 1997 as a fitting combination for her interests in marketing, sales, culinary operations and customer service. She has also held positions at the W New York, W New York – The Court and Hilton Times Square.

Ms. Paston can be contacted at 212-885-7017 or mpaston@kitano.com

Coming Up In The October Online Hotel Business Review




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Feature Focus
Revenue Management: Technology and Big Data
Like most businesses, hotels are relying on technology and data to drive almost every area of their operations, but perhaps this is especially true for hotel Revenue Managers. There has been an explosion of technology tools which generate a mountain of data – all in an effort to generate profitable pricing strategies. It falls to Revenue Managers to determine which tools best support their operations and then to integrate them efficiently into their existing systems. Customer Relationship Management, Enterprise Resource Planning, and Online Reputation Management software are basic tools; others include channel managers, benchmark reports, rate shopping tools and review systems, to name a few. The benefits of technology tools which automate large segments of a Revenue Manager’s business are enormous. Freed from the time-consuming process of manual data entry, and having more accurate data available, allows Revenue Managers to focus on analysis, strategies and longer-term decision-making. Still, for most hotels, the amount of data that these tools generate can be overwhelming and so another challenge is to figure out how to effectively utilize it. Not surprisingly, there are some new tech tools that can help to do exactly that. There are cloud-based analytics tools that provide a comprehensive overview of hotel data on powerful, intuitive dashboards. The goal is to generate a clear picture, at any moment in time, of where your hotel is at in terms of the essentials – from benchmarking to pricing to performance – bringing all the disparate streams of data into one collated dashboard. Another goal is to eliminate any data discrepancies between finance systems, PMS, CRM and forecasting systems. The October issue of the Hotel Business Review will address all these important developments and document how some leading hotels are executing their revenue management strategies.