Mr. Burton

Brent Burton

President & Founder

Burton Energy Group

A 20-year energy industry veteran, Brent Burton founded Burton Energy Group in 2001 to assist commercial businesses with their energy and water conservation needs.

He started the company with a three month contract, working as the energy consultant for a large hospitality REIT. That initial contract led to subsequent opportunities with other hotel ownership and management companies responsible for portfolios in geographically diverse markets, and eventually an expansion into the retail, banking, healthcare and restaurant verticals. Mr. Burton has led the company to continuous profitability with no debt since its inception.

Before forming Burton Energy Group, Mr. Burton worked as Vice President of Marketing at Retx Energy Services, an energy information application service provider specializing in distributed generation solutions. Previously, he spent three years as a Director at Enron Energy Services, and seven years as a Market Research Analyst and Project Manager at Entergy Corporation

Mr. Burton obtained his MBA from Mississippi State University with a concentration in Marketing, and BS degrees in Economics and Geology.

Mr. Burton can be contacted at 678-829-4018 or bburton@burtonenergygroup.com

Coming Up In The July Online Hotel Business Review




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Feature Focus
Hotel Spa: Measuring the Results
As the Hotel Spa and Wellness Movement continues to flourish, spa operations are seeking new and innovative ways to expand their menu of services to attract even more people to their facilities, and to and measure the results of spa treatments. Whether its spa, fitness, wellness meet guest expectations. Among new developments, there seems to be a growing emphasis on science to define or beauty services, guests are becoming increasingly careful about what they ingest, inhale or put on their skin, and they are requesting scientific data on the treatments they receive. They are open to exploring the benefits of alternative therapies like brain fitness exercises, electro-magnetic treatments, and chromotherapy but only if they have been validated scientifically. Similarly, some spas are integrating select medical services and procedures into their operations, continuing the convergence of hotel spas with the medical world. Parents are also increasingly concerned about the health and well-being of their children and are willing to devote time and money to overcome their poor diets, constant stress, and hours spent hunched over computer, tablet and smartphone screens. Parents are investing in wellness-centric family vacations; yoga and massage for kids; mindfulness and meditation classes; and healthy, locally sourced, organic food. For hotel spas, this trend represents a significant area for future growth. Other trends include the proliferation of Wellness Festivals which celebrate health and well-being, and position hotel spas front and center. The July issue of the Hotel Business Review will report on these trends and developments and examine how hotel spas are integrating them into their operations.