Mr. Hutcheson

Ken Hutcheson

President

U.S. Lawns

Ken Hutcheson is President of U.S. Lawns, a wholly-owned subsidiary of the ValleyCrest Landscape Companies.

Mr. Hutcheson joined U.S. Lawns in 1995 and has been instrumental in growing the landscape management franchise organization from a regional 18-franchise network to a national franchise industry leader with over 250 franchises. U.S. Lawns services customers in all 48 continuous states.

Based in Orlando, Florida, U.S. Lawns is nourished by the values and passion of family-owned and operated franchise businesses and Mr. Hutcheson is a champion of the entrepreneurial spirit and teamwork that defines its culture. He’s skilled at developing employees, franchisees and customer bases that are anchored on a strong commitment to long-term, high-value relationships. His focus on the company’s Franchise Development and Support teams are central reasons for the company’s steady national expansion and consistently high rankings on landscape and franchise industry lists, including Entrepreneur Magazine’s listing of best franchises in its annual Franchise 500 report and Lawn and Landscape Magazine’s Top 100 Report.

Mr. Hutcheson received a bachelor’s degree in Agriculture from the University of Florida. In 2005 he was recognized by the International Franchise Association as a Certified Franchise Executive, has been a licensed Certified Pest Control Operator for over twenty years, and is a board member of several industry related organizations, including Nova Southeastern University’s International Institute for Franchise Education.

Mr. Hutcheson can be contacted at 407-246-1630 or khutcheson@uslawns.com

Coming Up In The March Online Hotel Business Review




Feature Focus
Human Resources: Inspiring a Journey of Success
In an increasingly competitive environment where hotels are competing to attract, and more importantly, to keep top talent, Human Resource managers are realizing the need to focus on improving their Employee Experience. Smart managers are embracing the idea of Employee Wellness which translates into a system of physical, mental, emotional, and purposeful well-being. Some organizations are even providing free counseling for their employees and their dependents. The goal is to nurture, support and engage with their employees in a way that increases productivity, improves customer service, enhances loyalty, and creates a more harmonious work environment for all. Along with this development is the need for more effective, ongoing training. Many HR managers rely on external training firms for this, but there is a growing trend which taps the experience and expertise that already exists within the organization. For example, younger employees likely have greater knowledge of social media which an older generation might struggle with. Harnessing this peer-to-peer learning can be an efficient and cost effective way of increasing skills, and as a result, the knowledge transferred is likely to be more acceptable and relevant. Finally, HR managers need to foster an environment that empowers people and taps into their full potential, inspiring a personal journey of success. The March Hotel Business Review will take a look at some of the strategies and techniques that human resource directors are currently developing in order to achieve success.