Mr. Colaco

Pedro Colaco

President & CEO

GuestCentric Systems

Pedro Colaco co-founded GuestCentric Systems in October 2006 and has served as President and CEO since. Mr. Colaco brings extensive experience in the networking and software industries to his role. Mr. Colaco has a proven track record of driving successful product development, marketing, sales and channel management efforts in the global market.

Headquartered in Stamford, CT with offices in UK and Portugal, GuestCentric Systems (http://www.guestcentric.com) is a Software-as-a-Service (SaaS) provider that revolutionizes the way independent hotel operators compete for customers. GuestCentric's Hotel e-Commerce Optimization is a one-stop-shop solution that offers simple and cost-effective ways for hoteliers to create a professional web site design, integrate direct online booking and online marketing capabilities to boost revenues, lower expenses and develop long-standing relationships with customers. GuestCentric has a growing customer base in the United States and leading tourism markets like the United Kingdom and Spain.

Prior to founding GuestCentric, Mr. Colaco was Vice President of Product Management and Marketing at Corvil, an Ireland based software start-up funded by Apax Partners and Cisco Systems. During his tenure at Corvil he built a global Product Management and Marketing organization to support a sales team of over 60 professionals. Before joining Corvil, Mr. Colaco was Vice President of Marketing and Business Development for Expand Networks, a leading vendor of application traffic management solutions based in New Jersey from where he managed the company's marketing and business development activities on all six continents. From 1999 to 2001, Mr. Colaco was Director of Product Management and Marketing for Unisphere Networks a Boston startup, where he was responsible for developing and managing the market strategy for next-generation IP voice products including network and service management. Prior to Unisphere, he worked 7 years for the information and communications division of Siemens where he held increasingly senior roles in product management and product development at offices in Germany and the United States.

Mr. Colaco holds a bachelors degree in Electrotechnical and Computer Systems Engineering from the Instituto Superior Tecnico in Lisbon, Portugal and studied towards an MBA at the Florida Atlantic University in Boca Raton, Florida

Please visit http://www.guestcentric.com for more information.

Mr. Colaco can be contacted at 203-517-0721 or pedro@guestcentric.com

Coming Up In The April Online Hotel Business Review




Feature Focus
Guest Service: The Personalized Experience
In the not-too-distant future, when guests arrive at a hotel, they will check themselves in using a kiosk in the lobby, by- passing a stop at the front desk. When they call room service to order food, it will be from a hotel mobile tablet, practically eliminating any contact with friendly service people. Though these inevitable developments will likely result in delivered to their door by a robot. When they visit a restaurant, their orders will be placed and the bill will be paid some staff reduction, there is a silver lining Ė all the remaining hotel staff can be laser-focused on providing guests with the best possible service available. And for most guests, that means being the beneficiary of a personalized experience from the hotel. According to a recent Yahoo survey, 78 percent of hotel guests expressed a desire for some kind of personalization. They are seeking services that not only make them feel welcomed, but valued, and cause them to feel good about themselves. Hotels must strive to establish an emotional bond with their guests, the kind of bond that creates guest loyalty and brings them back time and again. But providing personalized service is more than knowing your guests by name. Itís leaving a bottle of wine in the room of a couple celebrating their anniversary, or knowing which guest enjoys having a fresh cup of coffee brought to their room as part of a wake-up call. Itís the small, thoughtful, personal gestures that matter most and produce the greatest effect. The April issue of the Hotel Business Review will document what some leading hotels are doing to cultivate and manage guest satisfaction in their operations.