Mr. Trabulsi

Larry Trabulsi

Senior Vice President

CHMWarnick

Larry Trabulsi, is a Senior Vice President of CHMWarnick, the leading hotel asset management and owner advisory services firm in the U.S. Mr. Trabulsi brings 20 years of hospitality operations, advisory and asset management experience to CHMWarnick. He is a senior member of a team of asset managers, who oversee a client portfolio of over 65 hotels, 27,000 guestrooms and $15 billion in client investments. Mr. Trabulsi has extensive capital planning and renovation oversight experience and has been involved in single renovation projects of over $30 million.

Mr. Trabulsi also has experience asset managing a wide range of property types, brands and markets, bringing collective expertise and time tested best practices to the assets he oversees. He has a proven track record in collaborating with property management teams to identify opportunities for revenue enhancement, cost containment and risk mitigation and is regarded within the industry as a thought leader in asset management. He holds a Bachelor of Science in Finance/Investments and a Master’s in Business Administration from Babson College. He is currently a Board Member of the Hospitality Asset Manager Association (HAMA).

Please visit https://www.CHMWarnick.com for more information.

Mr. Trabulsi can be contacted at 978-522-7000 or ltrabulsi@chmwarnick.com

Coming Up In The October Online Hotel Business Review




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Feature Focus
Revenue Management: Technology and Big Data
Like most businesses, hotels are relying on technology and data to drive almost every area of their operations, but perhaps this is especially true for hotel Revenue Managers. There has been an explosion of technology tools which generate a mountain of data – all in an effort to generate profitable pricing strategies. It falls to Revenue Managers to determine which tools best support their operations and then to integrate them efficiently into their existing systems. Customer Relationship Management, Enterprise Resource Planning, and Online Reputation Management software are basic tools; others include channel managers, benchmark reports, rate shopping tools and review systems, to name a few. The benefits of technology tools which automate large segments of a Revenue Manager’s business are enormous. Freed from the time-consuming process of manual data entry, and having more accurate data available, allows Revenue Managers to focus on analysis, strategies and longer-term decision-making. Still, for most hotels, the amount of data that these tools generate can be overwhelming and so another challenge is to figure out how to effectively utilize it. Not surprisingly, there are some new tech tools that can help to do exactly that. There are cloud-based analytics tools that provide a comprehensive overview of hotel data on powerful, intuitive dashboards. The goal is to generate a clear picture, at any moment in time, of where your hotel is at in terms of the essentials – from benchmarking to pricing to performance – bringing all the disparate streams of data into one collated dashboard. Another goal is to eliminate any data discrepancies between finance systems, PMS, CRM and forecasting systems. The October issue of the Hotel Business Review will address all these important developments and document how some leading hotels are executing their revenue management strategies.