Ms. Bravo-Smith

Manuela Bravo-Smith

Senior Designer - Hospitality

Carrier Johnson + Culture

From a very young age, as early as five or six-years-old, Manuela Bravo-Smith knew she wanted to become an architect. Born in Mexico City and raised in Guadalajara, Mexico, Ms. Bravo-Smith has experienced the tangible and visual contrast between communities through time. Through travel and contact with various cultures, she has had the opportunity to reflect on how others see and experience new places. She has been influenced by her parent’s background: her mother’s simple and calm farm lifestyle, and her father’s demanding career as a civil engineer in what was the biggest city in the world at the time.

After completing a five-year architectural degree program from the Guadalajara University’s CUAAD (University Center of Art, Architecture and Design) in 1997, Ms. Bravo-Smith began her professional journey from working at job sites to a project management position at an international engineering company, and finally to her current position with Carrier Johnson + CULTURE.

The journey also led her to leave her native Mexico for Monterey in 2002, and then to San Diego in 2004. Working with well-established and respected architectural firms, Ms. Bravo-Smith has been exposed to a variety of domestic and international projects, ranging in building type from hospitality and mixed-use residential to corporate. While maintaining her architectural background she segued into the interior design field, and has been focused primarily on the hospitality sector since 2009.

Working on four- and five-star hotel projects, Ms. Bravo-Smith works to elicit a unique personality for each project, rooting the design of each in the regional environment and historical context.

Please visit http://www.carrierjohnson.com for more information.

Ms. Bravo-Smith can be contacted at 619-239-2353 or web@carrierjohnson.com

Coming Up In The June Online Hotel Business Review




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Feature Focus
Sales & Marketing: Who Owns the Guest?
Hotels and OTAs are, by necessity, joined at the hip and locked in a symbiotic relationship that is uneasy at best. Hotels require the marketing presence that OTAs offer and of course, OTAs guest’s email when it sends guest information to a hotel, effectively allowing OTAs to maintain “ownership” of the guest. Without ready access to guest need hotel product to offer their online customers. But recently, several OTAs have decided to no longer share a data, hotels are severely constrained from marketing directly to a guest which allows them to capture repeat business – the lowest cost and highest value travelers. Hotels also require this data to effectively market to previous guests, so ownership of this data will be a significant factor as hotels and OTAs move forward. Another issue is the increasing shift to mobile travel bookings. Mobile will account for more than half of all online travel bookings next year, and 78.6% of them will use their smartphone to make those reservations. As a result, hotels must have a robust mobile marketing plan in place, which means responsive design, one-click booking, and location technology. Another important mobile marketing element is a “Click-to-Call” feature. According to a recent Google survey, 68% of hotel guests report that it is extremely/very important to be able to call a hotel during the purchase phase, and 58% are very likely to call a hotel if the capability is available in a smartphone search. The June Hotel Business Review will report on some of these issues and strategies, and examine how some sales and marketing professionals are integrating them into their operations.