Ms. Ackerman

Carol Ackerman

Founder

The Ackerman Group

Carol Ackerman enjoys working with a wide variety of clients in the areas of real estate design and development both in the US and Mexico. She explores the world from both the visual and verbal aspects of storytelling. She has art-directed and written for video and print publications, including hotel, retail and resort collateral. Her public relations and master planning design experience led to the co-founding of Resort Golf Media, which published “Desert Dreams, Desert Romance: The History of the Royal Palms Resort and Spa”, now in its third printing. Ms. Ackerman has fulfilled communications, design, entitlement and real estate development assignments for Walt Disney, Starwood Hotels, GMA International, Hacienda de los Santos, the Los Angeles Times, Nicklaus Design, and Arnold Palmer’s Restaurant.

As an officer in an international master planning firm, she works on design/development teams for a wide array of projects with an element of hospitality involved: wellness facilities including spas; golf club houses, boutique hotels and resort complexes; marinas, theme parks, sports complexes and mixed use venues which include destination retail, residential and recreational amenities.

Notable event productions have included the St. Regis Hotel NYC, Azimut & Benetti Group, Italian Wine Merchants, KSL Resorts, Ritz-Carlton, Golf Living Magazine, and the Pebble Beach Company.

Ms. Ackerman resides in Phoenix, AZ and travels as often as possible visiting family throughout the US and to Mexico, where she is engaged in a large resort community development on the Cabo peninsula.

Ms. Ackerman can be contacted at 602-684-6800 or carol@theackermangroup.com

Coming Up In The May Online Hotel Business Review




Feature Focus
Eco-Friendly Practices: The Value of Sustainability
The hotel industry continues to make remarkable progress in implementing sustainability policies and procedures in their properties throughout the world. As a result, they continue to reap the benefits of increased profitability, enhanced guest experiences, and improved community relations. In addition, as industry standards are codified and adopted worldwide, hotels can now compare how their operations measure up against their competitors in terms of sustainable practices and accomplishments. This capacity to publicly compare and contrast is spurring competition and driving innovation as hotels do not wish to be left behind in this area. Water management and conservation is still a primary issue as population growth, urbanization, pollution and wasteful consumption patterns place increasing demands on freshwater supply. Water recycling; installing low-flow fixtures; using digital sensors to control water usage; and even harvesting rainwater are just a few things that some hotels are doing to preserve this precious resource. Waste management is another major concern. Through policies of reduce, reuse and recycle, some hotels are implementing “zero-waste” programs with the goal of substantially reducing their landfill waste which produces carbon dioxide and methane gases. Other hotels have established comprehensive training programs that reinforce the value of sustainability. There is employee engagement through posters and quizzes, and even contests are held to increase innovation, sensitivity and environmental awareness. Some hotels are also monitoring a guest’s energy usage and rewarding those who consumed less energy with gifts and incentives. The May issue of the Hotel Business Review will document how some hotels are integrating eco-friendly practices into their operations and how they and the environment are benefiting from them.