Mr. DeMoss

David DeMoss

CEO and Founder

WAKEUP CALL

A seasoned risk management professional with extensive expertise in the hospitality sector, David DeMoss has served in all aspects of the industry from coast to coast. Prior to founding WAKEUP CALL, he spent over ten years as vice president of Petra Risk Solutions, where he received his CIC designation. He helped his clients by effectively engineering their insurance policies as part of their overall risk management strategy.

This overall strategy would become the blueprint for handling the diverse risks they faced on a daily basis within their respective hotels and resorts around the country. As a former insurance broker specializing in the hotel market, he gained experience and expertise in a wide range of risk management processes specific to the hospitality industry, such as property inspections, onsite training, OSHA compliance resources, HR services and other areas requested by his clients. When requests for these services began to grow faster than the brokerage, he identified a need for a simple and streamlined risk management solution for the industry, and set out to provide it.

With years of in-depth service dedicated to the hospitality sector, David is knowledgeable in virtually all aspects of hotel, resort and spa risk exposure and management. His specialized expertise led to the development of the WAKEUP CALL platform, which was introduced in 2011. Until then, the hospitality industry had been under-serviced by a couple of general resources, which provided minimal support. With the advent of WAKEUP CALL, David has single-handedly revolutionized the industry with a powerful, single-source, online solution that provides complete, real-time information and tools to assist hotels in managing critical and emerging issues.

Please visit www.wakeupcall.net for more information.

Mr. DeMoss can be contacted at 866-675-3909 or david@wakeupcall.net

Coming Up In The October Online Hotel Business Review




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Feature Focus
Revenue Management: Technology and Big Data
Like most businesses, hotels are relying on technology and data to drive almost every area of their operations, but perhaps this is especially true for hotel Revenue Managers. There has been an explosion of technology tools which generate a mountain of data – all in an effort to generate profitable pricing strategies. It falls to Revenue Managers to determine which tools best support their operations and then to integrate them efficiently into their existing systems. Customer Relationship Management, Enterprise Resource Planning, and Online Reputation Management software are basic tools; others include channel managers, benchmark reports, rate shopping tools and review systems, to name a few. The benefits of technology tools which automate large segments of a Revenue Manager’s business are enormous. Freed from the time-consuming process of manual data entry, and having more accurate data available, allows Revenue Managers to focus on analysis, strategies and longer-term decision-making. Still, for most hotels, the amount of data that these tools generate can be overwhelming and so another challenge is to figure out how to effectively utilize it. Not surprisingly, there are some new tech tools that can help to do exactly that. There are cloud-based analytics tools that provide a comprehensive overview of hotel data on powerful, intuitive dashboards. The goal is to generate a clear picture, at any moment in time, of where your hotel is at in terms of the essentials – from benchmarking to pricing to performance – bringing all the disparate streams of data into one collated dashboard. Another goal is to eliminate any data discrepancies between finance systems, PMS, CRM and forecasting systems. The October issue of the Hotel Business Review will address all these important developments and document how some leading hotels are executing their revenue management strategies.