Mr. Ratner

Dave Ratner

Motivational Speaker/CEO

Dave's Soda & Pet City

Dave Ratner has represented the voice of small business owners before both houses of Congress and continues to work to elevate the retail industry.

Despite a myriad of top competitors, Mr. Ratner built a business with fanatical customer loyalty and employees who have been with him forever. He is known for creative and cost-effective marketing strategies that have allowed him to compete with large national chain stores and win.

Mr. Ratner is also the author of Creating Customer Love: Make Your Customers Love You So Much They’ll Never Go Anyplace Else! The book is a primer for entrepreneurs and executives, as well as hoteliers and other business leaders, with an interest in the positive emotional connection people have with certain brands. That relationship is at the center of the loyalty consumers have for select companies, and the gratitude those businesses have for these men and women.

A frequent speaker before a variety of groups, and an active business traveler throughout the United States, Mr. Ratner addresses issues involving leadership, marketing and branding, innovation, as well as exceptional service and respect for consumers of diverse interests and backgrounds.

For more than four decades, Mr. Ratner has been building an independent, critically and commercially acclaimed pet supply business. With seven Dave’s Soda and Pet City stores, and a nationally marketed line of high-quality pet food for dogs and cats, Dave has earned a seat at the table on the National Retail Federation Board of Directors.

A writer, speaker, entrepreneur and storyteller, Mr. Ratner resides with his family in Western Massachusetts.

Please visit www.daveratner.com/retail-marketing-speaker/ for more information.

Mr. Ratner can be contacted at 1-888-763-2738 or dave@davespetcity.com

Coming Up In The May Online Hotel Business Review




Feature Focus
Eco-Friendly Practices: The Value of Sustainability
The hotel industry continues to make remarkable progress in implementing sustainability policies and procedures in their properties throughout the world. As a result, they continue to reap the benefits of increased profitability, enhanced guest experiences, and improved community relations. In addition, as industry standards are codified and adopted worldwide, hotels can now compare how their operations measure up against their competitors in terms of sustainable practices and accomplishments. This capacity to publicly compare and contrast is spurring competition and driving innovation as hotels do not wish to be left behind in this area. Water management and conservation is still a primary issue as population growth, urbanization, pollution and wasteful consumption patterns place increasing demands on freshwater supply. Water recycling; installing low-flow fixtures; using digital sensors to control water usage; and even harvesting rainwater are just a few things that some hotels are doing to preserve this precious resource. Waste management is another major concern. Through policies of reduce, reuse and recycle, some hotels are implementing “zero-waste” programs with the goal of substantially reducing their landfill waste which produces carbon dioxide and methane gases. Other hotels have established comprehensive training programs that reinforce the value of sustainability. There is employee engagement through posters and quizzes, and even contests are held to increase innovation, sensitivity and environmental awareness. Some hotels are also monitoring a guest’s energy usage and rewarding those who consumed less energy with gifts and incentives. The May issue of the Hotel Business Review will document how some hotels are integrating eco-friendly practices into their operations and how they and the environment are benefiting from them.