Mr. Sullivan

Jonathan Sullivan

Senior Manager of Operations, Beverage & Food

The Vinoy Renaissance Resort

Captivated by The Vinoy Renaissance Resort and Golf Club for its artistic spirit and diverse offerings, Jonathan Sullivan serves as the senior manager of operations for beverage and food, where he has enhanced the customer interaction with his commitment to the service experience.

Mr. Sullivan oversees all eight beverage and food outlets and the Renaissance Brand RLife Live Programming for The Vinoy.

Graduating from the College of Charleston with a Bachelor of Science in business administration, Mr. Sullivan has gained extensive knowledge in business management, which adds to his valued role with The Vinoy. Mr. Sullivan brings more than eight years of expertise in delivering extraordinary guest experiences and satisfaction, along with a vast knowledge of the meetings and events industry. He is known for thriving in dynamic and high-pressure environments and increasing profits and covers while simultaneously providing positive leadership to his team.

Serving as a member of Marriott’s Training and Recruiting Cadre, Mr. Sullivan’s knowledge stems from his previous roles within the company as director of event service at Doral Golf Resort and Spa in Miami, Fla. In addition, r. Sullivan gained noteworthy experience as director of event operations at the Memphis Marriott Downtown in Memphis Tenn. and later promoted to director of event planning and operations where he was a champion for local catering and maximizing the use of hotel inventory.

Mr. Sullivan can be contacted at 727-894-1000 or jonathan.sullivan@marriott.com

Coming Up In The June Online Hotel Business Review




{300x250.media}
Feature Focus
Sales & Marketing: Who Owns the Guest?
Hotels and OTAs are, by necessity, joined at the hip and locked in a symbiotic relationship that is uneasy at best. Hotels require the marketing presence that OTAs offer and of course, OTAs guest’s email when it sends guest information to a hotel, effectively allowing OTAs to maintain “ownership” of the guest. Without ready access to guest need hotel product to offer their online customers. But recently, several OTAs have decided to no longer share a data, hotels are severely constrained from marketing directly to a guest which allows them to capture repeat business – the lowest cost and highest value travelers. Hotels also require this data to effectively market to previous guests, so ownership of this data will be a significant factor as hotels and OTAs move forward. Another issue is the increasing shift to mobile travel bookings. Mobile will account for more than half of all online travel bookings next year, and 78.6% of them will use their smartphone to make those reservations. As a result, hotels must have a robust mobile marketing plan in place, which means responsive design, one-click booking, and location technology. Another important mobile marketing element is a “Click-to-Call” feature. According to a recent Google survey, 68% of hotel guests report that it is extremely/very important to be able to call a hotel during the purchase phase, and 58% are very likely to call a hotel if the capability is available in a smartphone search. The June Hotel Business Review will report on some of these issues and strategies, and examine how some sales and marketing professionals are integrating them into their operations.