Dr. Singer

Judy Singer

President & Co-Owner

Health Fitness Dynamics, Inc.

Judith L. Singer, Ed.D., ISHC, is the President, Co-Owner & Founder of Pompano Beach, Florida-based Health Fitness Dynamics, Inc. (HFD/HFD Spa). HFD is an internationally recognized and respected full-service spa consulting company that specializes in the planning, marketing and management support services of spas for fine hotels and resorts, day spas and mixed-use developments.

In addition to being the consulting company to almost US$800 million of global spa ventures, HFD has been actively involved in conducting economic and consumer spa research and establishing industry benchmarks. HFD is unique in terms of its focus on creating spas that are viable business ventures. Since its inception in 1983, HFD has been the consulting firm to such renowned projects as The Omni Mount Washington Resort, The Umstead, The Allison, Monte-Carlo Bay Hotel & Resort, Banyan Tree Mayakoba, Rosewood Mayakoba, Canyon Ranch in the Berkshires, Little Dix Bay, Four Seasons Hulalai, Four Season Biltmore, Four Seasons New York, Miraval, Malliouhana, Cranwell, Pinehurst, The Homestead, The Greenbrier, Bacara, Silverado, and agua at the Delano and The Sanderson.

In HFD's 30 plus years as an international spa consulting/advisory company, its focus has always been on how to help investors, developers and operators create and operate marketable and profitable spas that are stand-alone businesses as well as assets to their "core" business of maximizing the hospitality and real estate venture.

Dr. Singer is the past chairperson for The International Society of Hospitality Consultants (www.ISHC.com) and was on the ISPA Committee for the inaugural edition of the Uniform System of Financial Reporting for Spas. Dr. Singer speaks at numerous international hotel and investment conferences and is a guest lecturer at several hospitality schools.

Dr. Singer can be contacted at 954-942-0049 or judysinger@hfdspa.com

Coming Up In The May Online Hotel Business Review




Feature Focus
Eco-Friendly Practices: The Value of Sustainability
The hotel industry continues to make remarkable progress in implementing sustainability policies and procedures in their properties throughout the world. As a result, they continue to reap the benefits of increased profitability, enhanced guest experiences, and improved community relations. In addition, as industry standards are codified and adopted worldwide, hotels can now compare how their operations measure up against their competitors in terms of sustainable practices and accomplishments. This capacity to publicly compare and contrast is spurring competition and driving innovation as hotels do not wish to be left behind in this area. Water management and conservation is still a primary issue as population growth, urbanization, pollution and wasteful consumption patterns place increasing demands on freshwater supply. Water recycling; installing low-flow fixtures; using digital sensors to control water usage; and even harvesting rainwater are just a few things that some hotels are doing to preserve this precious resource. Waste management is another major concern. Through policies of reduce, reuse and recycle, some hotels are implementing “zero-waste” programs with the goal of substantially reducing their landfill waste which produces carbon dioxide and methane gases. Other hotels have established comprehensive training programs that reinforce the value of sustainability. There is employee engagement through posters and quizzes, and even contests are held to increase innovation, sensitivity and environmental awareness. Some hotels are also monitoring a guest’s energy usage and rewarding those who consumed less energy with gifts and incentives. The May issue of the Hotel Business Review will document how some hotels are integrating eco-friendly practices into their operations and how they and the environment are benefiting from them.