NewcrestImage Opens Dual Branded Courtyard & TownePlace Suites by Marriott in Dallas, Texas
December 24, 2013 - The Dallas area's first "dual branded" hotel has opened, featuring a 181-room Courtyard by Marriott and a 120-suite TownePlace Suites by Marriott. The property, which is managed by NewcrestImage, is located on 10 acres of a 52-acre site owned by the company in Grapevine, about two miles from the DFW Airport.
"When a hotel looks special, guests feel special -- and they're anxious to come back -- so we have created a property that stands out in an appropriately big Texas way," said Mehul Patel, Chairman and CEO of NewcrestImage.
The two hotels have individual entrances but share the same management and sales team, as well as the same housekeeping staff, with personnel having been thoroughly cross-trained about the distinctive features of both brands.
The properties also share a resort-style outdoor swimming pool; a state-of-the art exercise facility; and more than 13,000 sq. ft. of modular meeting space, including a ball room highlighted by a spectacular chandelier with one million sparkling imported crystals.
"Having two hotels in one building offers us several very significant advantages including lower costs for real estate, construction, and operations, plus a wider audience for our marketing initiatives," added Patel.
"This dual branded hotel represents the perfect lodging choice for our customers in the Dallas-Fort Worth metroplex because it accommodates a broad range of guest needs -- from short business or leisure stays with the Courtyard by Marriott to long-term stays with the TownePlace Suites," said Brian King, Global Brand Officer for Marriott International.
"We applaud NewcrestImage for its vision in developing this best-in-class lodging complex. The Marriott flag will fly proudly above these two magnificent hotels."
The new dual branded hotel in Dallas becomes only the third in Texas -- with others located in Houston and Austin.
About NewcrestImage
Dallas-based NewcrestImage now owns and operates 17 hotel properties, with five properties under construction and another two real estate properties in various stages of development.
Marriott International, Inc. (NASDAQ: MAR) is a global leading lodging company based in Bethesda,Maryland, USA, with more than 4,200 properties in 80 countries and territories. Marriott International reported revenues of nearly $14 billion in fiscal year 2014. The company operates and franchises hotels and licenses vacation ownership resorts under 19 brands, including: The Ritz-Carlton®, BVlgari®, EDITION®, JW Marriott®, Autograph Collection® Hotels, Renaissance® Hotels, Marriott Hotels®, Delta Hotels and Resorts®, Marriott Executive Apartments®, Marriott Vacation Club®, Gaylord Hotels®, AC Hotels by Marriott®, Courtyard®, Residence Inn®, SpringHill Suites®, Fairfield Inn & Suites®, TownePlace Suites®, Protea Hotels® and MoxyHotels®. Marriott has been consistently recognized as a top employer and for its superior business ethics. The company also manages the award-winning guest loyalty program, Marriott Rewards® and The Ritz-Carlton Rewards® program, which together surpass 50 million members. For more information or reservations, please visit our website at 
