Meliá Hotels International Announces ME Dubai

Renowned Architect Zaha Hadid's First Entire Hotel Project

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. October 10, 2013

October 10, 2013 - Leading hotel company, Meliá Hotels International, unveils their next major launch as the ME by Meliá brand continues to grow. ME Dubai will open in the jaw-dropping Opus building, developed by real estate company Omniyat.

Zaha Hadid's first hotel project for which she will design all of the interiors and exteriors, ME Dubai, is situated at the heart of the up-and-coming Burj Khalifa District.

Opening in 2016, the stylish hotel will consist of 100 rooms, complemented by Michelin-star restaurants and the most exclusive international F&B brands, masterfully distributed across 250,000 sq. ft in the striking 95 metre high Opus building.

Along with Zaha Hadid's masterwork of design, whose repertoire gravitates towards interconnectedness and originality, the Opus building will stand out as one of the most striking landmarks on the Dubai skyline and offer the hotel guests and residents of the serviced apartments an experiential journey.

ME by Meliá is for cultured, fashionable guests who are driven by new experiences and opportunities. The brand has been built on first-rate service, and ME Dubai will be no exception. Each guest's stay will be orchestrated by the dedicated Aura Manager, whose job it is to know the city back-to-front and use this knowledge to make the hotel's service truly bespoke. ME Dubai's facilities and Aura service will also be extended to the owners of the exclusive serviced apartments located on the upper floors, including four penthouses with private roof terraces.

CEO and Vice Chairman of Meliá Hotels International, Gabriel Escarrer said “We have been searching for the next city for the ME brand to locate in and found it in this remarkable project in Dubai. It is a fascinating, exciting city that meets the high standards that ME by Meliá offers guests. Zaha Hadid's masterpiece has exceeded our expectations; we are grateful to Omniyat for developing this ambitious project, and for trusting Meliá Hotels International as their key partner.”

About ME by Meliá: ME by Meliá is a contemporary interpretation of the Meliá experience. It is a brand which seeks to fuse innovative style with local flavours in order to captivate travellers of a common psychographic - those with a decisive taste for cutting-edge art and design, international cuisine and world music - rather than a common demographic. By capturing these elements in urban and resort destinations, this new philosophy ignites a passion in each guest while appealing to their senses and emotions. The experience is unforgettable. There are currently ME Hotels in London, Madrid, Cancun and Cabo with more to follow in 2014. www.me-by-melia.com

About Meliá Hotels International: Meliá Hotels International was founded in 1956 in Palma de Mallorca (Spain) and is one of the world's largest resort hotel chains, as well as Spain's leading hotel chain. It currently provides more than 350 hotels and 87,000 rooms in 35 countries on 4 continents under its brands: Gran Meliá, Meliá, ME, INNSIDE, TRYP by Wyndham, Sol and Paradisus. Its product and service portfolio is complemented by Meliá Club, the only vacation club operated by a Spanish company. In 2011, the family company founded by Gabriel Escarrer Juliá, which operated under the name “Sol Meliá” for decades, began a new stage in its development under the brand name that represents its present and its future: Meliá Hotels International. www.melia.com

About Omniyat Omniyat is a privately held real estate development and service related company established in 2005 and headquartered in Dubai, UAE. It is considered as the most innovative, successful and premium development brand in the Gulf region, conceptualizing and creating real estate assets with a combined gross realization of over AED 6 Billion. Led by Mr. Mahdi Amjad, Executive Chairman and CEO, Omniyat undertakes investment, development and asset management across a broad spectrum of property assets, providing sustained value and tangible, measurable benefits to all stakeholders involved, including shareholders, buyers and the community. Omniyat works with the world's best known and most respected architects, specialty consultants and contractors to develop and launch large-scale and iconic properties. www.omniyat.com