88-room Holiday Inn Express & Suites Deer Lake Opens in Newfoundland

. June 13, 2012

June 13, 2012 - The Holiday Inn Express & Suites Deer Lake is owned by Deer Lake Express Hotel Ltd. and managed by Pacrim Hospitality, under a license agreement with a company in the InterContinental Hotels Group and is located at 38 Bennett Avenue, Deer Lake, NL A8A 1A9.

IHG (InterContinental Hotels Group) [LON: IHG, NYSE: IHG) announces the opening of the Holiday Inn Express & Suites Deer Lake. The new conversion is part of an overall IHG effort to best meet the needs of business and leisure travellers to Deer Lake.

The Holiday Inn Express & Suites Deer Lake is conveniently located by the Deer Lake Airport. Just a short drive from Gross Morne National Park and Marble Mountain Ski Resort, the hotel is in a prime location for travellers looking to get a taste of the Deer Lake's leisure activities and environment. For business travellers, the hotel is equipped with a business centre and 2000 sq feet of meeting space.

The new hotel includes features in keeping with the $1 billion Holiday Inn relaunch, the largest project of its kind in the history of the hospitality industry. First announced in 2007, the relaunch program creates a more contemporary brand image as part of the drive to increase quality and consistency across the global portfolio. The program focuses on arrival and welcome services, guestroom and guest-bath comfort, and a redesigned logo and signage.

"Holiday Inn Express hotels are designed to be the smart choice for value-conscious business and leisure travelers," said Gina LaBarre, vice president, Brand Management, The Americas, IHG. "With more than 2,000 properties worldwide and hundreds more in the pipeline, the Holiday Inn Express portfolio continues to provide our guests with an enhanced-stay experience at a great value. We welcome this new hotel into the Holiday Inn family."

Guests at the Holiday Inn Express Deer Lake will experience a comfortable and smart environment with innovative preferred guest upgrades to ensure a productive stay while traveling for business or leisure.

The hotel's newly enhanced complimentary Express Start® breakfast bar will feature a full range of breakfast items including a rotation of egg and meat selections, biscuits, yogurt, fruit and the brand's proprietary cinnamon roll and Smart Roast® coffee. Guests can also enjoy the hotel's lounge, which will offer a pub fare menu.

“We are very excited to be opening our doors,” said Roseann White general manager, Holiday Inn Express & Suites Deer Lake. “We have invested in this property with the goal of providing visitors in the area with a hotel that is convenient while maintaining a relaxed atmosphere with all the latest in comfort, and we are thrilled with the end result.”

The hotel's guestroom accommodations feature comfortable double queen or king-sized beds; deluxe suites with a mini kitchenette; a sitting area with a sofa bed and lounge chair; cable television, hairdryer, coffee maker, iron and ironing board. Guests will enjoy the SimplySmart™ bedding collection where they will find new crisp fresh bedding which features an attractive decorative throw, a medium-weight duvet blanket and soft 200 thread-count sheets.

The SimplySmart™ shower incorporates a proprietary Stay Smart™ Kohler showerhead, signature shower curtain with curved rod, upgraded 100 percent cotton terry towels and a custom line of cinnamon-scented bath products. Guestrooms provide a work desk and ergonomic chair, data ports and in-room check-out capabilities. Complimentary high speed Internet access and free wireless are also available.

The Holiday Inn Express & Suites Deer Lake is owned by Deer Lake Express Hotel Ltd. and managed by Pacrim Hospitality, under a license agreement with a company in the InterContinental Hotels Group and is located at 38 Bennett Avenue, Deer Lake, NL A8A 1A9.

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