Best Western Unveils UK guide at WTM
LONDON, UK, November 7, 2006. Best Western Hotels has launched its new Hotel Guide for Great Britain 2007 at World Travel Market.
The newly formatted Hotel Guide Great Britain 2006 features over 300 independently owned and managed Best Western Hotels throughout England, Scotland, Wales and the Channel Islands. The new guide features over 300 hotels, their locations including helpful maps, and a summary of the facilities on offer.
Following customer feedback, the brochure continues with the theme of a compact pocket guide with concise information about all Best Western hotels. As well as detailing the wide range of properties within the Best Western portfolio, the guide includes information on their 'Premier' range of hotels, golf, activity and health & beauty breaks, the groups loyalty scheme - Gold Crown Club, information on how to book and the other services that Best Western offer.
A key change to this year's hotel guide is that the prices have been removed. This is in order to avoid customer confusion. Price monitoring within Best Western has shown that the rates in print were not reflective of the rates offered. In order to receive the 'Best Rate', customers are advised to book via the internet or via the reservations booking line.
Marriott International, Inc. (NASDAQ: MAR) is a global leading lodging company based in Bethesda,Maryland, USA, with more than 4,200 properties in 80 countries and territories. Marriott International reported revenues of nearly $14 billion in fiscal year 2014. The company operates and franchises hotels and licenses vacation ownership resorts under 19 brands, including: The Ritz-Carlton®, BVlgari®, EDITION®, JW Marriott®, Autograph Collection® Hotels, Renaissance® Hotels, Marriott Hotels®, Delta Hotels and Resorts®, Marriott Executive Apartments®, Marriott Vacation Club®, Gaylord Hotels®, AC Hotels by Marriott®, Courtyard®, Residence Inn®, SpringHill Suites®, Fairfield Inn & Suites®, TownePlace Suites®, Protea Hotels® and MoxyHotels®. Marriott has been consistently recognized as a top employer and for its superior business ethics. The company also manages the award-winning guest loyalty program, Marriott Rewards® and The Ritz-Carlton Rewards® program, which together surpass 50 million members. For more information or reservations, please visit our website at 
