HotelPronto.com Completes Rebranding
NOVEMBER 6, 2006. HotelPronto.com has revamped its consumer website following a major rebrand exercise.
"Our aim is to shift our brand to a new dimension and differentiate ourselves from the competitors. The new website aims to offer our customers the best available deals for hotels using proprietary technology that searches for deals in addition to a merchandising engine," said Ciprian Morar, Director of E-commerce & Marketing.
The new website features an improved customer experience with the use of predictive text, Google Maps for a large majority of its 45,000 hotels, and improved partnership solutions. Further major enhancements are planned before the end of the year.
The new brand was built in collaboration with Flame Romania (www.flame.ro), known for their work with other major UK travel players.
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