Digital Alchemy and Concept Software Systems Announce Product Integration
Hospitality CRM Solutions Leader Digital Alchemy Partners with Leading International Spa, Golf and Leisure Booking System Company to Connect with Guests and Strengthen Loyalty and Revenue
NEW ORLEANS, LA. June 1, 2016 - Digital Alchemy and Concept Software Systems announce that they have successfully integrated the companies' solutions to better support today's connected guests. The integration enables users of Concept's widely installed Spa & Leisure booking system to leverage Digital Alchemy's email and text marketing solution to instantly connect with clients. Digital Alchemy automatically texts and emails confirmations, appointment reminders, welcome messages and pre-arrival information to customers who make appointments with Concept's Spa & Leisure system. The result is stronger relationships that drive revenue. Click here for information on hospitality CRM solution leader Digital Alchemy.
“We are extremely proud to work with Concept Software Systems to integrate our services into their powerful Concept Spa, Golf and Leisure booking system,” said Digital Alchemy CEO and Founder Don Hay. “Today's connected guest expects instant access to accurate information and our combined offering creates the most advanced system available today. Concept Software's industry leading Spa, Golf and Leisure booking system is the perfect match for Digital Alchemy's suite of services for guest communication. Together we will help spas and golf courses increase sales, reduce no-shows and drive additional revenue.”
Hay noted the match was driven by customers who wanted the two leading companies to offer an integrated solution. The integrated Concept Spa, Golf and Leisure booking system and Digital Alchemy guest email solution are used at great properties like The Belfry Hotel & Resort in The United Kingdom. The Belfry is respected as the world's only four-time Ryder Cup host venue.
Digital Alchemy works with hundreds of hospitality operators to create custom email communications and campaigns that increase loyalty. The company's CRM for hotels drives revenue with guest communication solutions that are specifically tailored and personalized per guest, per visit. An in-depth understanding of each customer's needs, via ongoing client communication, ensures a 400% ROI on every email campaign.
“We are all extremely excited at the collaboration with Digital Alchemy. By integrating Concept with Digital Alchemy's platform, our existing and new customers will have access to ground-breaking digital-marketing opportunities not witnessed before in the golf, spa and leisure space today,” said Concept Software Systems CEO Malcolm Rennie.
About Digital Alchemy
Digital Alchemy, based in North Richland Hills, Texas, is the leader in Customer Relationship Management (CRM) and email marketing solutions that increase revenue. Clients include boutique hotels, Four-and Five-Star properties, branded hotels, and spas. Digital Alchemy guarantees its data-centric marketing campaigns will deliver at least 400% ROI. Founded in 1999, Digital Alchemy pioneered virtually every email-based concept used in the hospitality industry. Its email templates are mobile optimized and the company offers the industry's first social media-email integration to reach new guests. Digital Alchemy provides dynamic 2-way mobile messaging on one integrated platform and creates clients' email designs in-house to free staff for other activities. To verify results for clients the company delivers accurate real-time campaign revenue reporting. Digital Alchemy continuously innovates new solutions that include integrated spa CRM functionality. Click here for more information.
About Concept Software Systems
Concepts Software Systems is a global leisure software, development and consultancy company specializing in supplying spas, clubs, resorts, hotels and golf courses with high-end software suites to manage operations. Headquartered in Portugal, the company serves clients in more than 60 countries. For more information, visit www.csscorporate.com.
Contact:
Shannon Bedard
Senior Vice President and Founding Partner
[email protected]
817-204-0840
Julie Keyser-Squires
APR, Softscribe Inc.
[email protected]
404-256-5512
Marriott International, Inc. (NASDAQ: MAR) is a global leading lodging company based in Bethesda,Maryland, USA, with more than 4,200 properties in 80 countries and territories. Marriott International reported revenues of nearly $14 billion in fiscal year 2014. The company operates and franchises hotels and licenses vacation ownership resorts under 19 brands, including: The Ritz-Carlton®, BVlgari®, EDITION®, JW Marriott®, Autograph Collection® Hotels, Renaissance® Hotels, Marriott Hotels®, Delta Hotels and Resorts®, Marriott Executive Apartments®, Marriott Vacation Club®, Gaylord Hotels®, AC Hotels by Marriott®, Courtyard®, Residence Inn®, SpringHill Suites®, Fairfield Inn & Suites®, TownePlace Suites®, Protea Hotels® and MoxyHotels®. Marriott has been consistently recognized as a top employer and for its superior business ethics. The company also manages the award-winning guest loyalty program, Marriott Rewards® and The Ritz-Carlton Rewards® program, which together surpass 50 million members. For more information or reservations, please visit our website at 
