Nikki Beach Phuket Opens in Thailand

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. January 30, 2014

January 30, 2014 - Nikki Beach Worldwide announced that the doors to Nikki Beach Phuket are now open. Nikki Beach Phuket, a beach club & restaurant, is the brand's 10th permanent location in the world and second location in Thailand. Located on the West coast of Phuket, along the breathtaking shores of Layan Beach, Bangtao, the sprawling venue exudes unprecedented views of the Andaman Sea. Surrounded by luxury private estates and hotels, Nikki Beach Phuket is only a 15-20 minute drive from Phuket International Airport and a 10 minutes drive from the nearest helicopter charter & helipad.

Modeled after the same stylish and contemporary look and feel as all of the brand's locations around the world, Nikki Beach Phuket is adorned in plush, all-white sun beds, chic drapery and their trademark teepees located throughout the property. Guests are able to spend their days and evenings indulging in refreshing cocktails, endless champagne and an extensive menu of delectable dishes featuring signature tastes and spices representative of all the countries Nikki Beach is located including delicious salads, creative sushi rolls, original seafood entrees and slow-roasted free-range rotisserie chicken. The oceanfront beach club & restaurant includes a pool, indoor & outdoor dining options, opium beds and 4 bars. Nikki Prive, the brand's ultra-VIP lounge, is located on the 2nd floor of the main building and is able to accommodate up to 70 guests for private events, dinners & celebrations and also includes a deck that can accommodate an additional 60 guests.

"Phuket has always been on our priority list of great locations for Nikki Beach and with 5 successful years in Koh Samui, the opening of Nikki Beach Phuket is a great accomplishment for our growing brand. We are so proud to be opening our second location in Thailand. The beaches (in Thailand) are magnificent," says Jack Penrod, Founder & Owner of Nikki Beach Worldwide. "We look forward to welcoming both our loyal and new customers to experience the amazing cuisine, service and ambiance found at all the Nikki Beach locations around the world at Nikki Beach Phuket," adds Bruce Hanrahan, Regional Director of Nikki Beach Thailand.

Since its conception in 1998, Nikki Beach has successfully established itself as a powerhouse destination for those seeking opulence and excellence in service in relaxing & chic atmospheres in countries such as the United States of America, France, Spain, French West Indies, Thailand, Morocco and Mexico. It was in 2009 when Nikki Beach Worldwide originally brought its concept to Thailand with the opening of a Nikki Beach on the luxury island of Koh Samui. In 2010, adjacent to the beach club, the brand expanded the Koh Samui location with the opening of 16 standalone bungalows and in 2013 debuted 32 villas & suites, making it the brand's first resort in the world.

The Nikki Beach brand is known for introducing the world to the ultimate beach club concept that combines the elements of entertainment, dining, music, fashion, film and art into one - a combination that is experienced through the innovative events that take place at each location. The events at Nikki Beach Phuket will include top-class entertainment and signature Nikki Beach themed days including the popular Grand Opening White Party on March 7th, 2014 to mark Nikki Beach Phuket's official debut, the Champagne World Tour, Miami Vibes party, Brazilian Party and Welcome to St. Tropez party, among many others. The attentive and friendly service, lavish themed-events and exceptional dining, entertainment and all-around ambiance, make Nikki Beach Phuket the most luxurious haven of choice for the world's jet-set, VIP and celebrity clientele.

About Nikki Beach Nikki Beach Worldwide

In 1998, entrepreneur Jack Penrod introduced the world to Nikki Beach; the ultimate beach club concept that combines the elements of entertainment, dining, music, fashion, film and art into one. Called the "Sexiest Place on Earth," by The London Observer and recently earning the coveted #1 spot on the Travel Channel's World's Sexiest Beach Bars list, Nikki Beach continues to make its mark in the hottest addresses and trendsetting locales worldwide. Today, the Nikki Beach concept has transcended its international venues and grown into a global, multifaceted luxury lifestyle & hospitality brand comprising of a Beach Club Division; a Lifestyle Division (including an exclusive branding & clothing line found at the Boutiques located at all Nikki Beach locations; a music label; and Nikki Style Magazine, a luxury travel, fashion & lifestyle publication produced two times a year); a Special Events Division and a Hotels & Resorts Division.

Nikki Beach can now be experienced in twelve cities, in eight different countries: Miami Beach, Florida, USA; St. Tropez, France; St. Barth, French West Indies; Marbella, Spain; Cabo San Lucas, Mexico; Marrakech, Morocco; Koh Samui, Thailand; Mallorca, Spain; Ibiza, Spain; Phuket, Thailand and pop-up locations in Cannes, France during the Cannes International Film Festival and in Canada during the Toronto International Film Festival. The Hotels & Resorts division has a current location in Koh Samui, Thailand and over the next few years is slated to open properties in Bodrum, Turkey; Porto Heli, Greece; Gaakoshibee, Maldives; Phuket, Thailand; Hvar, Croatia; and Paphos, Cyprus, among others.