STR Reports US Hotel Occupancy Drops for Week Ending January 4, 2014

Occupancy Drops 4.5% to 47.0% and ADR Up 6.5% to US$118.49

• 
  SAVE
• 
  SHARE
• 
  TEXT SIZE
• 
  PRINT
• 
  COMMENT
• 
  PDF

. January 13, 2014

January 13, 2014 - The U.S. hotel industry posted positive results in the three key performance measurements during the week of 29 December 2013 through 4 January 2014, according to data from STR.

In year-over-year measurements, the industry's occupancy increased 4.5 percent to 47.0 percent. Average daily rate rose 6.5 percent to finish the week at US$118.49. Revenue per available room for the week was up 11.3 percent to finish at US$55.68.

Among the Top 25 Markets, Philadelphia, Pennsylvania-New Jersey, reported the largest occupancy increase, rising 24.0 percent to 46.6 percent, followed by Denver, Colorado, with a 14.9-percent increase to 49.4 percent. Atlanta, Georgia (-7.2 percent to 45.0 percent), reported the largest occupancy decrease.

Oahu Island, Hawaii (+16.3 percent to US$308.91), and Orlando, Florida (+15.0 percent to US$122.83) achieved the largest ADR increases during the week. Atlanta fell 7.6 percent to US$73.95, reporting the largest ADR decrease.

Four markets experienced RevPAR growth of more than 25 percent: Philadelphia (+37.2 percent to US$51.59); Detroit, Michigan (+30.0 percent to US$40.05); Los Angeles-Long Beach, California (+29.8 percent to US$117.33); and Orlando (+28.2 percent to US$105.19).

Atlanta fell 14.2 percent to US$33.27 in RevPAR, reporting the largest decrease in that metric.