Worldhotels-The Americas Expands Development and Revenue Management Teams

Includes First-Ever Position Focused on South America, Central America and the Caribbean

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. December 19, 2013

NEW YORK - December 19, 2013 - Worldhotels, a leading group for independent hotels around the globe, today announced additions to its development and revenue management teams in The Americas. They include the appointments of veteran hotel executives, Javier Pareja and Kristina Oumedlouz. Pareja will serve in a dual director role in hotel development, and performance and revenue optimization (PRO) with a focus on South America, Central America and the Caribbean. Oumedlouz, who has been with Worldhotels since 2011, has been promoted to director of hotel development in the U.S and Canada.

“The new geographic focus, as well as our expertly qualified team, brings a reinvigorating excitement to our growth,” said Tom Griffiths, vice president, Worldhotels-The Americas. “This team brings a depth of knowledge and expertise that will benefit all of our affiliate hotels.”

The portfolio for Worldhotels, the Americas, currently includes 48 hotels in the U.S., four in Brazil and three in Argentina.

Prior to joining Worldhotels, Pareja was director of revenue generation for Pegasus Solutions Inc./Utell Hotels & Resorts where he oversaw all operational, sales and marketing activities for Utell Hotels & Resorts in North America. His position with Worldhotels is the first in the organization to focus primarily on South America, Central America and the Caribbean. Pareja will be responsible for acquiring new affiliate hotels, as well as servicing existing Worldhotels properties in these geographic areas. As a director on the PRO team, he is responsible for maximizing revenue through sales, marketing and revenue management.

Oumedlouz will focus on hotel development in Canada and the U.S. With nearly 20 years of experience in hospitality and real estate, she previously worked as a director overseeing performance and revenue optimization for Worldhotels locations in the Southeastern U.S. and South America regions. Her past experience also includes sales positions with Worldhotels affiliates. Senior Director Bonnie Somerstein, who was appointed earlier this year, leads the Worldhotels development team for the Americas.

Worldhotels affiliates are easy to book via telephone, online or through 450,000 travel agent terminals worldwide—as easily as with hotels and resorts affiliated with large franchise operations. In addition, guests can earn frequent flier miles through the company's participation in 26 airline programs around the world, including Delta, American Airlines, U.S. Airways, United Airlines, Air France and Lufthansa.

Other advantages include participation in advertising, promotions and public relations campaigns, as well as exposure at industry events and trade fairs attended by Worldhotels. Specific advertising materials include a page in the Worldhotels' hotel/resort directory, a listing on www.worldhotels.com, and inclusion in print ads to capture the atmosphere, amenities and unique essence of each property.

In addition, more than 30 sales and reservation offices staffed by 80 employees worldwide work hard on behalf of all Worldhotels' properties to create and sell special programs for business and leisure travelers.

About Worldhotels:

• Worldhotels is a global brand that brings together some of the world's most unique independent hotels. With the tagline “Where Discovery Starts” it targets savvy business and leisure travellers that seek an authentic and local experience when choosing a hotel. Worldhotels now offers 500 hotels in 250 destinations and 65 countries worldwide.

• With over 40 years of excellence in the industry, the company's mission is to provide access to 4 and 5 star hotels of character and distinction. Each hotel in the Worldhotels portfolio has been carefully selected to ensure it meets the group's strict quality standards. Each hotel is measured against over 1,000 quality criteria every year.

• Guests can also earn miles for each stay thanks to an extensive list of airline partnerships that includes 26 frequent flyer programmes of the world's premiere international carriers. Air France, Cathay Pacific, Lufthansa, United Airlines are just some of the partners that make earning miles with Worldhotels easy.

• Through a comprehensive range of services that includes global marketing, sales, training, e-commerce and state-of-the-art distribution and technology, Worldhotels backs independent hotels with the power of a global brand while allowing them to retain their individual character and identity. In addition to its classic “affiliation model”, the group offers independent hotels a soft franchise branding solution which is the perfect alternative to standard franchise contracts.

For reservations or information, visit worldhotels.com. Images are available in the “news & press” section of worldhotels.com or from [email protected].

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