New Lexington Rewards Guest Loyalty Program Offers Points and Immediate Rewards

Attractive for both business & leisure travelers

. March 01, 2013

(CLEVELAND - March 1, 2013 - Lexington by Vantage, a collection of Inns, Hotels and Suites, is launching a new Rewards Guest Loyalty Program that offers guests the best of both worlds, a points-based system that can be redeemed for free hotel stays, airline miles, and purchases from online retailers; as well as instant benefits like late check-out and free room upgrades when available.

“Lexington's new rewards program is truly the best of both worlds. For guests who travel frequently, particularly for business travel, the points-based aspect makes a lot of sense. However, leisure travelers who may not accumulate points as quickly are also rewarded with immediate benefits provided directly at the hotel,” said Laura Crawford, brand manager of Lexington by Vantage.

The Lexington Rewards Guest Loyalty Program is affiliated with Voila Hotel Rewards, an international program that has three-, four- and five-star hotels and resorts in 450 cities and 40 countries currently participating. Member points can be redeemed for hotel stays, airline miles, and with retail partners including Sky Team/Delta and Amazon.com, plus iTunes, and an iPad redemption option (32 GB New iPad).

As part of Vantage Hospitality Group, the eighth largest hotel company worldwide, Lexington offers the most affordable alternative to traditional hotel franchising in the full and select-service segments. Owners enjoy an entirely new and innovative approach to national brand affiliation that allows them to select the services, resources and revenue-generating programs to meet their specific market needs. This allows each Lexington property to design its services and amenities around the demands of its customers and market niche, and the owners' bottom-line needs.

For more information about Lexington by Vantage, please visit JoinLexington.com or call 888-316-2378.

About Vantage Hospitality Group, Inc.
Headquartered in Coral Springs, Florida, Vantage Hospitality Group is the 8th largest hotel company worldwide with over 1,000 hotels independently owned and operated, and the only hotel company to be ranked on the 2006, 2007, 2008, 2009, 2010, 2011 and 2012 Inc. 500/5000 List of America's Fastest-Growing Private Companies. Vantage Hospitality's first hotel brand, Americas Best Value Inn, is a leader in the limited-service segment (including Value Inn Worldwide and Canadas Best Value Inn) throughout North America and has been recognized by the lodging industry as the fastest-growing chain over the past decade. The company recently added the Value Inn Signature and Value Hotel Worldwide segments, created specifically to fill a void in the international market. Vantage continues to grow with the Lexington Hotel and Lexington Inn brands (Vantage's upper-mid and upscale brands) and through affiliations with Vantage Hotel Management (management and operations covering all brands and independent properties), Vantage Insurance Services (a full-service insurance agency specializing in insurance for the hospitality industry), and Brown Nester Hospitality Services (offering comprehensive hotel brokerage and related services). Visit
www.JoinABVI.com
www.JoinLexington.com
www.VantageHospitality.com
www.VantageHotelManagement.com
www.VantageInsuranceServices.com or
www.BrownNester.com for more information.

Business Contact:

Christine Thome
T: 888-316-2378
E: [email protected]

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