Hyatt Regency Maui Partners with Maui Electric

- Hawaii's First Semi-automated Fast Demand Response Participant

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. February 18, 2013

Maui, HI - February 18, 2013 - Hyatt Regency Maui Resort & Spa, situated oceanfront on Kaanapali Beach, has become the first commercial business partner in the state of Hawaii to begin testing for Maui Electric's (MECO) semi-automated Fast DR (Demand Response) Pilot Program.

In partnership with Hawaiian Electric, MECO launched Fast DR last year to help business customers control the cost of their electric bills while helping the utility maintain reliability and add more renewable energy to the grid. Fast DR rewards commercial and industrial customers for designating parts of their electricity use that can be turned off during critical energy situations with 10 minutes' notice or less.

“We are proud to be the first commercial business in the state to begin testing this important clean energy program,” said Michael Jokovich, general manager of Hyatt Regency Maui. “Hyatt Regency Maui is thrilled to partner with Maui Electric and to remain on the cutting edge of renewable energy with the Fast DR Pilot Program.”

“The Fast DR program is yet another example of the importance of collaboration on all levels and across all sectors when it comes to reaching our clean energy goals,” said Sharon Suzuki, president of Maui Electric Company. “Working in partnership with the Hyatt Regency Maui Resort & Spa, we are able to integrate higher levels of clean renewable energy to our system while ensuring service that is reliable and dependable for our customers.”

Using a state-of-the-art energy management system (EMS), Hyatt Regency Maui will allow part of its power consumption to be temporarily reduced following an internet notification from MECO's operations system. For example, the EMS will be set to increase temperatures slightly for short periods during a Fast DR event.

For more information on Hyatt Regency Maui Resort & Spa, visit www.maui.hyatt.com and for more on Hawaiian Electric and Maui Electric's demand response programs visit dr.heco.com.

About Hyatt Regency Maui Resort and Spa
Ideally situated on 40 tropically landscaped oceanfront acres along a three-mile stretch of the famed Ka'anapali Beach, Maui's longest crescent beach, Hyatt Regency Maui Resort and Spa offers an authentic Hawaiian experience in a setting of tropical luxury. Each of the 806 guestrooms, including 31 suites, affords Hawaiian elegance with plantation-style furnishings and a private lanai with panoramic views. Boasting endless amenities including Spa Moana, Maui's only oceanfront, 15,000 square-foot luxury spa and fitness center, elaborate water playground with tropical streams and waterfalls, championship golf, three tennis courts, scuba and catamaran sails, four restaurants, shopping, and over 100,000 square feet of indoor and outdoor function space, as well as expert-led stargazing, luau, and wildlife, art and tropical garden tours, Hyatt Regency Maui Resort and Spa offers everything necessary to create the quintessential Maui getaway.

About Maui Electric Company
Maui Electric Company has been an integral part of the Maui community, powering the island's homes and businesses for over 90 years. Servicing the three islands of Maui County - Maui, Lanai and Molokai, Maui Electric is a wholly-owned subsidiary of Hawaiian Electric Company on Oahu who also owns Hawaii Electric Light Company on Hawaii Island. Maui Electric, along with Hawaiian Electric and Hawaii Electric Light Company are strongly committed to a clean energy future for Hawaii that will lesson the state's dependence on imported oil, decrease our carbon footprint and stabilize prices for our customers.