Hotel Industry in the Americas Region Posts Positive Results for April 2012
May 23, 2012 - The Americas region reported a 1.4-percent increase in occupancy to 61.8 percent, a 4.3-percent gain in average daily rate to US$108.25 and a 5.8-percent jump in revenue per available room to US$66.95.
The Americas region recorded positive results in the three key performance metrics when reported in U.S. dollars for April 2012, according to data compiled by STR and STR Global.
The Americas region reported a 1.4-percent increase in occupancy to 61.8 percent, a 4.3-percent gain in average daily rate to US$108.25 and a 5.8-percent jump in revenue per available room to US$66.95.
Among the region's key markets, Santiago, Chile, reported the largest occupancy increase, rising 7.3 percent to 74.2 percent, followed by Chicago, Illinois (+6.1 percent to 66.3 percent), and Los Angeles, California (+6.1 percent to 75.2 percent). Panama City, Panama, fell 8.8 percent in occupancy to 54.8 percent, ending the month with the largest occupancy decrease, followed by Sao Paulo, Brazil, with a 6.7-percent decrease to 65.5 percent.
Three markets experienced double-digit ADR increases: Santiago (+21.1 percent to US$209.66); San Francisco, California (+11.3 percent to US$152.44); and Chicago (+10.1 percent to US$119.96). Panama City fell 15.4 percent in ADR to US$118.14, reporting the only double-digit decrease in that metric.
Santiago (+29.9 percent to US$155.57) and Chicago (+16.8 percent to US$79.50) achieved the largest RevPAR increases for the month. Panama City fell 22.9 percent in RevPAR to US$64.77, posting the largest decrease in that metric.
Marriott International, Inc. (NASDAQ: MAR) is a global leading lodging company based in Bethesda,Maryland, USA, with more than 4,200 properties in 80 countries and territories. Marriott International reported revenues of nearly $14 billion in fiscal year 2014. The company operates and franchises hotels and licenses vacation ownership resorts under 19 brands, including: The Ritz-Carlton®, BVlgari®, EDITION®, JW Marriott®, Autograph Collection® Hotels, Renaissance® Hotels, Marriott Hotels®, Delta Hotels and Resorts®, Marriott Executive Apartments®, Marriott Vacation Club®, Gaylord Hotels®, AC Hotels by Marriott®, Courtyard®, Residence Inn®, SpringHill Suites®, Fairfield Inn & Suites®, TownePlace Suites®, Protea Hotels® and MoxyHotels®. Marriott has been consistently recognized as a top employer and for its superior business ethics. The company also manages the award-winning guest loyalty program, Marriott Rewards® and The Ritz-Carlton Rewards® program, which together surpass 50 million members. For more information or reservations, please visit our website at 
