Lungarno Collection Takes Hospitality to the Next Level with 'LobbyFriend'
May 15, 2012 - As the first hotel brand in Europe, Lungarno Collection introduces LobbyFriend in its four Florentine properties including Hotel Lungarno, GALLERY Hotel Art, Lungarno Suites, and Continentale. As a new social media networking service, LobbyFriend enables instant communication between guests and staff and acts as an e-concierge service. This digital platform allows guests to be live, connected and up-to-date with Lungarno Collection properties for exclusive events, activities or shows, as well as deals at any four properties, all located within walking distance of each other along the Arno River.
"We are excited to launch LobbyFriend at Lungarno Collection properties as it provides guests the opportunity to connect quickly with staff anytime or anywhere during their stay," says Pierfrancesco Coscarelli, Web Marketing Manager of Lungarno Collection. "The social networking service is also a useful tool to ensure that guests never miss out on any activities or shows, whether it's a wine tasting event at Borgo San Jacopo or an opening of the new art exhibit at GALLERY Hotel Art."
Whether in Florence on business or pleasure, guests can tap into LobbyFriend to make new contacts or create new activities to share with other visitors. LobbyFriend is only active for guests who decide to participate and guests can download the LobbyFriend app free-of-charge from iTunes, Android and mobile or non-mobile browsers. Users will be provided with a password to activate at check-in and it will be suspended upon check-out.
LobbyFriend is currently available in all of the Florentine properties and will be available at all Lungarno Collection properties in the future.
For more information or reservations, please contact Lungarno Collection at 011.39.055.2726.4000or visit www.lungarnocollection.com.
About Lungarno Collection
Lungarno Collection is a boutique Italian hospitality company offering a diverse portfolio of luxury and design hotels, villas, and retreats owned by the Ferragamo family. Each property has its own personality, drawing inspiration from its location, many of which are dotted along the Arno River in Florence, Tuscan country and seaside and fashionable Rome. Leonardo Ferragamo, son of Salvatore Ferragamo and President of Lungarno Collection, creates highly personal experiences highlighted by elegance, striking design and attentive service. Lungarno Collection is a member of the Global Hotel Alliance (GHA,
Marriott International, Inc. (NASDAQ: MAR) is a global leading lodging company based in Bethesda,Maryland, USA, with more than 4,200 properties in 80 countries and territories. Marriott International reported revenues of nearly $14 billion in fiscal year 2014. The company operates and franchises hotels and licenses vacation ownership resorts under 19 brands, including: The Ritz-Carlton®, BVlgari®, EDITION®, JW Marriott®, Autograph Collection® Hotels, Renaissance® Hotels, Marriott Hotels®, Delta Hotels and Resorts®, Marriott Executive Apartments®, Marriott Vacation Club®, Gaylord Hotels®, AC Hotels by Marriott®, Courtyard®, Residence Inn®, SpringHill Suites®, Fairfield Inn & Suites®, TownePlace Suites®, Protea Hotels® and MoxyHotels®. Marriott has been consistently recognized as a top employer and for its superior business ethics. The company also manages the award-winning guest loyalty program, Marriott Rewards® and The Ritz-Carlton Rewards® program, which together surpass 50 million members. For more information or reservations, please visit our website at 
