Swissotel Begins Huge Kids Charity Push
DECEMBER 18, 2006. This month Swiss^otel Hotels & Resorts has launched a worldwide fund-raising program to help children around the globe through SOS Children's Villages.
SOS Children's Villages is an independent, non-governmental and social development organization that aids neglected and abandoned children and orphans, as well as disadvantaged families.
"As Swiss^otel operates hotels in destinations around the globe, it is a privilege for our management and staff to be able to contribute to the welfare of the children of the world by supporting SOS Children's Villages," states Meinhard Huck, Managing Director, Swiss^otel Hotels & Resorts.
As of December 2006 all Swiss^otel properties, from Ankara to Sydney, will prominently display collection boxes near check-in counters to collect guests' spare change. All funds collected will specifically benefit the SOS Children's Village in Lavrovo, Russia.
In addition, a portion of all proceeds (a total of CHF 5000; approximately $4200 U.S.) from Swiss^otel's 2006 Christmas cards, Welcome cards, and Celebration cards will be donated to SOS Children's Villages. Each Swiss^otel property around the world will also organize an event to fundraise money for SOS Children's Villages. For example, Swiss^otel Le Concorde, Bangkok held a Christmas tree lighting ceremony to benefit SOS Children's Villages at the end of November that was attended by Thailand's H.R.H. Princess Soamsawali. The money collected through this event will be donated to the SOS Children's Villages foundation in Thailand.
The partnership between Swiss^otel and SOS Children's Villages started in 1999 and as a result many projects have been realized to help children in need. For example, Swiss^otel sponsored a house at the SOS Children's Village in Entebbe, in Uganda. The house was financed with money raised by Swiss^otel Hotels & Resorts.
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