Hyatt Renews Group Reservations Partnership with Passkey
Passkey's online group reservation system provides Hyatt critical efficiencies and competitive advan
CHICAGO, IL / QUINCY, MA, November 14, 2006. Hyatt Hotels & Resorts today announced its decision to renew its partnership with Passkey, the worldwide leader in online group reservations. The renewed partnership will enable Hyatt to continue offering Passkey's award-winning online group reservation system to its planner customers, and highlights the added value and competitive advantage Passkey brings to Hyatt's hotels and its planners. Most of Hyatt's group hotels in the U.S. are 'Powered by Passkey'.
These hotels offer Passkey to their planners at no cost to the planner. Passkey has been successfully used for all types of events, from weddings, family reunions and corporate meetings to seminars, tradeshows and conferences.
Since deploying Passkey as its online group reservation solution in 2003, Hyatt has doubled its Passkey group reservations each year, generating more than $2.7 billion in room revenue alone. Hyatt is on pace to book more than 1.5 million room nights in Passkey in 2006. Importantly, online bookings have increased by over 30% since the Passkey implementation.
Regarding the decision to renew their Passkey partnership, Hyatt's vice president of catering and convention services, Steve Enselein commented, "This is a great partnership from Hyatt's perspective as it mirrors our corporate mantra and ongoing drive to adopt tools that will make it easier for planners to do business with our hotels. Passkey has continued to listen not only to our properties, but more importantly to our customers. They have delivered exceptional service and products showing their complete understanding of Hyatt, our planners, and the industry in general."
Passkey enables corporate, association and independent planners having their events at Hyatt to deliver more successful events and gain greater control over their room blocks: Attendees can make and manage their hotel reservations online at event-specific web portals, and planners can access real-time pick-up reports to help them optimize their room blocks and contracts.
"We value our partnership with Hyatt," said Greg Pesik, President & CEO of Passkey International Inc. "Their proactive approach toward the planner community, epitomized by their relentless drive to adopt the best meeting management solutions parallels our own focus on delivering the best-of-breed online reservation system for groups."
Another key Passkey advantage is its built-in direct connectivity to hotels' reservation systems (both CRS and PMS), as well as direct connectivity to event registration systems. This enables event planners, hotels and delegates to enjoy a seamless group reservation process, from event registration to hotel reservation, delivering reservations directly to hotels' internal systems.
Marriott International, Inc. (NASDAQ: MAR) is a global leading lodging company based in Bethesda,Maryland, USA, with more than 4,200 properties in 80 countries and territories. Marriott International reported revenues of nearly $14 billion in fiscal year 2014. The company operates and franchises hotels and licenses vacation ownership resorts under 19 brands, including: The Ritz-Carlton®, BVlgari®, EDITION®, JW Marriott®, Autograph Collection® Hotels, Renaissance® Hotels, Marriott Hotels®, Delta Hotels and Resorts®, Marriott Executive Apartments®, Marriott Vacation Club®, Gaylord Hotels®, AC Hotels by Marriott®, Courtyard®, Residence Inn®, SpringHill Suites®, Fairfield Inn & Suites®, TownePlace Suites®, Protea Hotels® and MoxyHotels®. Marriott has been consistently recognized as a top employer and for its superior business ethics. The company also manages the award-winning guest loyalty program, Marriott Rewards® and The Ritz-Carlton Rewards® program, which together surpass 50 million members. For more information or reservations, please visit our website at 
