VFM Interactive Partners with Productions NY
TORONTO, Canada, September 9, 2008. Video can express concepts, knowledge, and an experience that is difficult to explain in words making it a tool particularly appropriate for the hotel industry. VFM Interactive, the leading online video and rich media producer and distributor for the hotel and travel industry, is pleased to announce a new strategic alliance with Productions NY, headed by the former Executive Director of Studio Operations from Good Morning America, Tim Hayes.
The Emmy Award winning team of Productions NY will now create rich media content exclusively for the clients of VFM Interactive, combining the sophisticated equipment, writing staff, talent, and crew responsible for production of some of your favorite television shows with VFM's comprehensive range of distribution solutions, the industry's largest and fastest-growing distribution network of more than 25,000 websites where consumers most often research and purchase travel products.
From 1999 to 2006 Tim Hayes, President of Productions NY, oversaw all daily studio operations for ABC's Good Morning America, Nightline, 20/20 plus more than a dozen other ABC & ESPN programs before starting Productions NY Ltd in 2006 which provides much of the staff working behind the camera on some of your favorite TV shows. Productions NY also operates their own studios, which currently serve as the broadcast home to the #1 and #2 syndicated news entertainment shows in the country; Entertainment Tonight and The Insider.
"Many of the top people in television work on rotating schedules. They might be on the set of ET for 3 weeks and then have 1 week off from the show. Multiply that by 50 and VFM Interactive suddenly has the biggest and the best video production staff in the world at their disposal," said Tim Hayes. "We are masters at the art of storytelling. We have a history of working with the top shows on TV so working with VFM interactive makes perfect sense to us," continued Tim. "We recognize that VFM is the leader in delivering rich media content to the web and we are proud to be associated with such an outstanding organization."
"Tim Hayes and Productions NY are masters at the art of storytelling and that is what a good video does for a hotel. It is said that of the five senses, sight and sound account for 85% of the information we take in," said Paolo Boni, CEO and President, VFM Interactive. "So this shows just how much power a hotel that invests in professional video content can harness. And every good story needs to be shared. The distribution network of VFM Interactive insures that the story is told at the point of sale to a broad audience of travel consumers. This combination of talent should be a tool in every marketer's toolbox to drive sales. "
Marriott International, Inc. (NASDAQ: MAR) is a global leading lodging company based in Bethesda,Maryland, USA, with more than 4,200 properties in 80 countries and territories. Marriott International reported revenues of nearly $14 billion in fiscal year 2014. The company operates and franchises hotels and licenses vacation ownership resorts under 19 brands, including: The Ritz-Carlton®, BVlgari®, EDITION®, JW Marriott®, Autograph Collection® Hotels, Renaissance® Hotels, Marriott Hotels®, Delta Hotels and Resorts®, Marriott Executive Apartments®, Marriott Vacation Club®, Gaylord Hotels®, AC Hotels by Marriott®, Courtyard®, Residence Inn®, SpringHill Suites®, Fairfield Inn & Suites®, TownePlace Suites®, Protea Hotels® and MoxyHotels®. Marriott has been consistently recognized as a top employer and for its superior business ethics. The company also manages the award-winning guest loyalty program, Marriott Rewards® and The Ritz-Carlton Rewards® program, which together surpass 50 million members. For more information or reservations, please visit our website at 
